Product Launch (Blog)

Apr, 05 2024

Fragrance and Freshness: Exploring the Dynamics of the Deodorant Industry

Deodorants have a wide range of applications, features, and uses in personal care. They are primarily used to control body odor and provide a refreshing fragrance throughout the day. Deodorants come in various forms, such as sprays, roll-ons, sticks, and creams, offering convenience and ease of application. Features include long-lasting odor protection, sweat absorption, and quick-drying formulas. Individuals use deodorants in their daily hygiene routine to maintain freshness, boost confidence, and prevent unpleasant body odor in various social and physical activities.

According to Data Bridge Market Research, the Middle East and Africa Deodorant Market is accounted at USD 959.01 million in 2021 and is expected to reach USD 1,528.52 million by 2029. The market is expected to grow with a CAGR of 6.00% in the forecast period of 2022 to 2029.

“Growing demand for deodorants boosts the market’s growth”

The deodorant market is witnessing growth due to the high requirement of deodorants among the population. Deodorants are essential personal care products used to control body odor and provide a fresh fragrance. With increasing hygiene consciousness and the desire for long-lasting freshness, the demand for deodorants is rising. The market offers various deodorant options, including aerosol sprays, roll-ons, sticks, and natural alternatives, catering to diverse consumer preferences. This growing demand for deodorants drives the market's growth and encourages product innovations to meet consumer needs.

What restraints the growth of the Middle East and Africa Deodorant Market?

“Adverse effects restraints the market’s growth”

The growth of the deodorant market can be restrained by the adverse effects associated with deodorant usage. Some deodorants contain ingredients such as aluminum compounds and parabens, raising concerns about potential health risks. Increasing consumer awareness regarding the potential adverse effects, including skin irritation and allergies, may lead to a shift towards natural or aluminum-free deodorant alternatives. The growing preference for more natural and skin-friendly options could limit the market growth for conventional deodorants and drive the demand for safer and more sustainable alternatives.

Segmentation: Middle East and Africa Deodorant Market

The Middle East and Africa deodorant market is segmented on the basis of product type, distribution channel, packaging material and end user. 

  • On the basis of product type, the deodorant market has been segmented into spray, creams, roll-on and others.
  • On the basis of distribution channel, the deodorant market has been segmented into supermarkets/hypermarkets, convenience stores, pharmacies and drug stores, online retail and others.
  • On the basis of packaging material, the deodorant market has been segmented into metal, plastic and others.
  • On the basis of end user, the deodorant market has been segmented into men, women and others.

To know more about the study visit, https://www.databridgemarketresearch.com/de/reports/middle-east-and-africa-deodorant-market

The Prominent Key Players Operating in the Middle East and Africa Deodorant Market Include:

  • Unilever (U.K.)
  • Procter & Gamble (U.S.)
  • Henkel AG & Co. KGaA (Germany)
  • L'Oréal (France)
  • Beiersdorf (Germany)
  • group.loccitane (France)
  • AVON PRODUCTS (U.K.)
  • Elsa's Skincare (U.S.)
  • SPEICK Natural Cosmetics (Germany)
  • Weleda (Switzerland)
  • Laverana GmbH & Co. KG (Germany)
  • EO Products (U.S.)
  • Indus Valley (India)
  • Lavanila (U.S.)
  • Sebapharma GmbH & CO. KG (Germany)
  • Calvin Klein (U.S.)
  • Burberry plc (U.K.)
  • REVLON (U.S.)
  • Dior (France)
  • Giorgio Armani S.p.A  (Italy)

Above are the key players covered in the report, to know about more and exhaustive list of Middle East and Africa deodorant market companies contact, https://www.databridgemarketresearch.com/de/contact

Research Methodology: Middle East and Africa Deodorant Market

Data collection and base year analysis are done using data collection modules with large sample sizes. The market data is analyzed and estimated using market statistical and coherent models. In addition, market share analysis and key trend analysis are the major success factors in the market report. The key research methodology used by DBMR research team is data triangulation which involves data mining, analysis of the impact of data variables on the market, and primary (industry expert) validation. Apart from this, data models include Vendor Positioning Grid, Market Time Line Analysis, Market Overview and Guide, Company Positioning Grid, Company Market Share Analysis, Standards of Measurement, Middle East and Africa vs Regional and Vendor Share Analysis. Please request analyst call in case of further inquiry.


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