- VFX software enables the creation, manipulation, and integration of digital imagery to produce realistic and fantastical visual effects for films, television, games, and other media, offering tools for compositing, animation, and rendering
- The demand for VFX software is propelled by the growth of the entertainment industry, the proliferation of streaming platforms, and the increasing use of visual effects in advertising and gaming
- North America dominated the visual effects (VFX) software market with the largest revenue share of 38.5% in 2024, driven by the presence of major film studios, advanced technological infrastructure, and high investments in VFX-driven projects, particularly in the U.S.
- Asia-Pacific is anticipated to be the fastest-growing region during the forecast period, fueled by the expansion of the gaming industry, increasing film production, and growing adoption of VFX in countries such as China, Japan, and India
- The Windows segment dominated the market with a revenue share of 54.7% in 2024, owing to its widespread use in VFX studios, compatibility with major VFX software, and robust hardware support for rendering and processing intensive visual effects tasks
