Essential Hygiene: The Power and Convenience of Disinfectant Wipes for a Healthier, Safer Environment

The global disinfectant wipes market thrives, driven by a heightened focus on hygiene worldwide. COVID-19 prompted a surge in demand, with companies such as Reckitt Benckiser experiencing over a 50% increase for Lysol. Beyond healthcare, these wipes are essential to curb virus spread in commercial spaces, educational institutions, and offices. The initial outbreak in December 2019 led to a spike in demand as people sought effective measures against the airborne SARS-CoV-2 virus on various surfaces.

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Data Bridge Market Research analyses that the Global Disinfectant Wipes Market, which was USD 4.33 billion in 2022, will reach USD 6.64 billion by 2030 and is expected to undergo a CAGR of 5.50% during the forecast period from 2023 to 2030. The surge in global demand for disinfectant wipes is driven by the prevalence of hospital-acquired infections (HAIs), emphasizing the critical need for effective disinfection measures in medical environments to ensure patient safety.

Key Findings of the Study

Regulatory emphasis on hygiene standards is expected to drive the market's growth rate

Stringent regulations in healthcare, food processing, and various industries reinforce the demand for disinfectant wipes. Compliance with rigorous hygiene standards is paramount; these guidelines mandate effective disinfection measures. The need for safety protocols aligns with the versatile application of disinfectant wipes, positioning them as essential tools in maintaining hygiene and meeting regulatory requirements across diverse sectors. This regulatory emphasis underscores the integral role of disinfectant wipes in upholding stringent cleanliness and safety standards.

Report Scope and Market Segmentation

Segment Analysis:

The global disinfectant wipes market is segmented on the basis of product, usability, packaging, material, levels of disinfection, flavour, type, distribution channel, and end-user. 

• On the basis of product, the global disinfectant wipes market is segmented into quaternary ammonium, oxidizing agents, phenol, alcohol, chlorine compounds, iodine compounds, chlorhexidine gluconate, aldehydes, and others. The chlorine compounds segment is dominating the market with a market share of 29.07% due to the high prevalence of hospital-acquired infections (HAIS)
• On the basis of usability, the global disinfectant wipes market is segmented into disposable and non-disposable. The disposable segment is dominating the market with a market share of 65.49% due to the emergence of COVID-19 as people have become more cautious to prevent the spread of the virus or any further infection
• On the basis of packaging, the global disinfectant wipes market is segmented into flatpack, canister, and others. The Flatpack segment is dominating the market with a market share of 52.64% because of its compactness and travel-friendly packaging
• On the basis of material, the global disinfectant wipes market is segmented into textile fibre wipes, virgin fiber wipes, advanced fiber wipes, and others. The textile fibre wipes segment is dominating the market with a market share of 45.27% as they are the raw material used in the disposable wipes which are dominating the market
• On the basis of levels of disinfection, the global disinfectant wipes market is segmented into high, intermediate, and low. The high segment is dominating the market with a market share of 46.78% owing to the growing concern for patient's as well as doctor's health during the treatment
• On the basis of flavour, the global disinfectant wipes market is segmented into lavender and jasmine, citrus, lemon, coconut, and others. The lavender and jasmine segment is dominating the market with a market share of 40.85% owing to its antibacterial property
• On the basis of type, the global disinfectant wipes market is segmented into sporicidal, bactericidal, tuberculocidal, virucidal, fungicidal, and germicidal. The bactericidal segment is dominating the market with a market share of 39.37% due to its antibacterial properties
• On the basis of distribution channel, the global disinfectant wipes market is segmented into direct tenders, and retail sales. The direct tenders segment in the distribution channel is going to dominate the market with a market share of 56.02% due to growing demand from hospitals and laboratories

The direct tenders segment will dominate the distribution channel segment of the global disinfectant wipes market during the forecast period 2023-2030

The direct tenders segment in distribution channel will dominate the market with a market share of 56.02% due to growing demand from hospitals and laboratories and a growing number of infrastructural development activities in the market, especially in developing economies. Further, the growth and expansion of the healthcare industry all around the globe will bolster the growth of this segment.

• On the basis of end-use, the global disinfectant wipes market is segmented into healthcare, commercial, industrial kitchen, transportation industry, optical industry, electronic and computer industry, and others. The healthcare segment is dominating the market with a market share of 42.76% due to increasing demand for disinfectants from healthcare organizations

The healthcare segment will dominate the end use segment of the global disinfectant wipes market during the forecast period 2023-2030

The healthcare segment is dominating the market with a market share of 42.76% due to the increasing demand for disinfectants from healthcare organizations and a growing number of healthcare industries in the market, especially in developing economies. Further, the growth and expansion of research development services on a global scale will bolster the growth of this segment.

Major Players

Data Bridge Market Research recognizes the following companies as the major global disinfectant wipes market players in global disinfectant wipes market are Parker Laboratories (U.S.), GOJO Industries, Inc. (U.S.), Stepan Company (U.S.), Whiteley (U.S.), Linghai Zhan Wang Biotechnology Co., Ltd. (China), Jainam Invamed Private Limited (India), Hangzhou Wipex Nonwovens Co.,Ltd. (China)

Market Developments

• In July 2021, LSI, a disinfection wipe solutions provider, launched NUGEN EHP disinfectant wipes. These wipes, formulated with hydrogen peroxide, leverage an active ingredient recognized by the Environmental Protection Agency's Safer Choice program. LSI's innovative approach introduces unique features, enhancing the efficacy of disinfection. The launch underscores the company's commitment to providing advanced and environmentally responsible solutions, aligning with evolving industry standards for safer and more sustainable disinfectant options
• In February 2021, Clorox Company, a global consumer goods giant, revealed plans to boost disinfecting wipes production in response to heightened demand post-COVID-19. The company is investing in expanding production capabilities at an Atlanta facility to meet the surging market needs
• In February 2021, Procter & Gamble launched Microban 24, an innovative antibacterial home sanitizer. This product line features three versatile versions: a sanitizing spray, a bathroom cleanser, and a multipurpose cleaner. Microban 24 provides continuous protection by killing bacteria on surfaces for 24 hours, offering consumers a comprehensive solution for maintaining a clean and hygienic home environment
• In July 2020, Stryker's strategic establishment of a dedicated business for ambulatory surgery centres (ASCs) in response to the COVID-19 pandemic addressed healthcare challenges and boosted the company's market position. By providing essential healthcare services, Stryker's initiative aligned with evolving healthcare needs, reinforcing its credibility and positioning within the market during a crucial period of transformation
• In May 2020, Pal International launched the Pal TX Surface disinfectant wipes, designed to align with the latest regulations on Maximum Residual Levels (MRLs) for surface disinfectants in the food sector. This strategic product launch ensured compliance and significantly boosted sales and increased demand, solidifying Pal International's position in the market

Regional Analysis

Geographically, the countries covered in the global disinfectant wipes market report are U.S., Canada, Mexico, Brazil, Argentina, Rest of South America, Germany, France, Italy, U.K., Belgium, Spain, Russia, Turkey, Netherlands, Switzerland, Rest of Europe, Japan, China, India, South Korea, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific, U.A.E., Saudi Arabia, Egypt, South Africa, Israel, Rest of Middle East and Africa

As per Data Bridge Market Research analysis:

North America is the dominant region in the global disinfectant wipes market during the forecast period 2023-2030

North America dominates the global disinfectant wipes market, fueled by surging demand. This supremacy is attributed to technological advances and the concentration of key industry players in the region. The heightened awareness of hygiene and a proactive approach to disinfection propels the widespread use of disinfectant wipes. With continuous advancements and the influence of established manufacturers, North America stands at the forefront of shaping and meeting the evolving demands of the disinfectant wipes market.

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