As the world becomes fitter and healthier, food and beverage companies have made every effort to take advantage of the opportunity. The markets for energy drinks have benefited greatly from this factor because they have been able to modify their products to better suit consumer demand. This market is propelled by consumers' need for an instant energy boost while engaging in physical or aerobic activity. The sugar rush that the drinks offer attracts athletes, and industry participants have observed tremendous growth in this area.
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Data Bridge Market Research analyses that the Egypt Energy Drinks Market is expected to grow at 93.3 billion in 2021 and is expected to reach the value of USD 244.54 billion by 2029, at a CAGR of 12.80% during the forecast period of 2022 to 2029. The caffeine content in Egypt energy drinks, which is often higher than in other beverages such as coffee or soda, is a key driver for consumers seeking a quick pick-me-up and increased mental alertness.
Key Findings of the Study
Expansion into new markets is expected to drive the market's growth rate
Expansion into new markets is a key driver for the growth of the Egypt energy drinks market. Energy drink manufacturers are targeting emerging economies where there is a growing consumer base and increasing demand for such beverages. By establishing new distribution channels and increasing availability, companies are able to tap into previously untapped markets, driving market growth. Furthermore, Expanding into new markets allows energy drink companies to leverage export opportunities. They can establish a strong Egypt presence, making their products available in different countries, including those where local demand for energy drinks may be limited
Report Scope and Market Segmentation
Report Metric
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Details
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Forecast Period
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2022 to 2029
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Base Year
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2021
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Historic Years
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2020 (Customizable to 2014 - 2019)
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Quantitative Units
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Revenue in USD Billion, Volumes in Units, Pricing in USD
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Segments Covered
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Product Type (Non-Alcoholic and Alcoholic), Type (Inorganic and Organic), Application (Before Exercise, Recovery and During Exercise), Ingredients (Taurine, Caffeine, Guarana, Vitamin B, L-Carnitine, Antioxidants and Others), Distribution Channel (Store Based Retailers and Non-Store Retailing)
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Market Players Covered
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Monster Energy Company. (U.S.), The Kraft Heinz Company. (U.S.), Stokely-Van Camp, Inc. (U.S.), PepsiCo (U.S.), The Coca-Cola Company. (U.S.), Red Bull (Austria), Nestlé S.A. (Switzerland), Carlsberg Breweries A/S (Denmark), NEALKO ORAVAN, spol s.r.o (Slovakia), Kabisa B.V. (Netherlands), SUNTORY HOLDINGS LIMITED. (Japan), Asia Brewery Incorporated (Philippines), Otsuka Pharmaceutical Co., Ltd. (Japan), Dali Foods Group Co., Ltd. (China), Eastroc Beverage Group Co Ltd (China) among others
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Data Points Covered in the Report
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In addition to the insights on market scenarios such as market value, growth rate, segmentation, geographical coverage, and major players, the market reports curated by the Data Bridge Market Research also include in-depth expert analysis, geographically represented company-wise production and capacity, network layouts of distributors and partners, detailed and updated price trend analysis and deficit analysis of supply chain and demand.
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Segment Analysis:
The Egypt energy drinks market is segmented on the basis of product type, type, application, ingredients and distribution channel.
- On the basis of product type, the Egypt energy drinks market is segmented into non-alcoholic and alcoholic.
- On the basis of type, the Egypt energy drinks market is segmented into inorganic and organic
- On the basis of application, the Egypt energy drinks market is segmented into before exercise, recovery, and during exercise
- On the basis of ingredients, the Egypt energy drinks market is segmented into taurine, caffeine, guarana, Vitamin B, L-Carnitine, antioxidants, and others
- On the basis of distribution channel, the Egypt energy drinks market is segmented into store based retailers and non-store retailing
Major Players
Data Bridge Market Research recognizes the following companies as the major Egypt energy drinks market players in Egypt energy drinks market are Monster Energy Company. (U.S.), The Kraft Heinz Company. (U.S.), Stokely-Van Camp, Inc. (U.S.), PepsiCo (U.S.), The Coca-Cola Company. (U.S.), Red Bull (Austria), Nestlé S.A. (Switzerland), Carlsberg Breweries A/S (Denmark)
Market Developments
- In 2021 GoodSport and Energy Drinks, a Rosemont, Ill.-based startup, plans to launch GoodSport, a 97 percent dairy sports drink, with the goal of competing nationally against leading brands. The product will be available on Amazon and Goodsport.
- In 2020 Powerade Power Water and Powerade Ultra were added to The Coca-Cola Company's portfolio. These items are designed to address the shift in exercise habits toward endurance. The electrolytes in Ultra are 50% higher than in regular powerade and creatine. Each product line comes in three flavours and is free of sugar and calories.
- In 2019 Coca-Cola launched the sports drink Powerade in India. Coca-Cola intends to diversify its portfolio in order to provide more options to Indian consumers who prefer beverages to sweetened fizzy drinks.
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