U.A.E Aesthetics/Cosmetics Market – Industry Trends and Forecast to 2030

U.A.E Aesthetics/Cosmetics Market Analysis and Size

The use of minimally invasive procedures has been shifted compared to traditional methods for aesthetic and cosmetic surgeries, including laser and other energy-based devices. For the benefit of surgical or non-surgical procedures, specially designed instruments have been developed for minimally used procedures.

Minimally Invasive Surgery (MIS) is a procedure conducted with the scope of viewing and specially equipped surgical instruments. This is why minimally invasive procedures allow no cuts or minimal cuts with a lesser recovery time, increasing demand and use of minimally invasive procedures.

The reasons for the rising of procedures can be defined by the increasing number of aging people and the requirement for healthcare facilities, including patient-friendly techniques whose medical requirements are maximum, which can further result in a decreased burden on healthcare facilities.

The technological advancements in aesthetics and cosmetic procedures and strategic initiatives by market players are acting as an opportunity for market growth. However, the stringent regulatory framework for performing surgeries, post-surgery complications among the population, and the long approval time associated with product launches are key challenges to market growth.

Data Bridge Market Research analyzes that the U.A.E aesthetics/ cosmetics market is expected to reach a value of USD 427.51 million by 2030, at a CAGR of 8.3% during the forecast period. The type segment accounts for the largest segment in the U.A.E aesthetics/ cosmetics market.

Market Definition

The word "plastic" is derived from the Greek verb "plastikos", which means "to mold or make". This wonderful surgical specialty is without a doubt the most imaginative of all the surgical specialties. Cosmetic surgery and aesthetic plastic surgery both refer to operations that enhance the appearance of the face and body. They include facelifts, breast augmentation, breast reduction, eyelid surgery, rhinoplasty, stomach tucks (abdominoplasty), and fat removal (liposuction). In order to enhance the patient's appearance and self-esteem, plastic surgery is done to rearrange normal body components. Reconstructive surgery is the practice of doing surgery on defective body structures brought about by birth deformities, developmental flaws, trauma, infection, tumors, or disease. Surgery is typically done to improve function, but it can also be done to more closely resemble a normal appearance.

U.A.E Aesthetics/Cosmetics Market Dynamics

This section deals with understanding the market drivers, advantages, opportunities, restraints, and challenges. All of this is discussed in detail below:

Drivers

• A Rise in the Awareness of Aesthetic Procedures

Aesthetic procedures represent one of the most frequently performed medical procedures. Such procedures became increasingly popular. Social media is a term used to describe electronic platforms which promote information dissemination to target users. These platforms have a vital function to play in facilitating cosmetic procedures. Historically, surgeons have used their private web accounts, but today modern surgeons are utilizing Instagram, LinkedIn, Snapchat, Twitter, and other social networking sites gradually. Both tools were used to enhance contact, promotion, and awareness for colleagues and the general public.

The necessity of aesthetic treatment is in high demand in order to provide patients and healthcare professionals to remain in contact with the emerging technologically advanced therapeutic treatment option. Thus, increasing awareness of aesthetic surgeries is expected to act as a driver for market growth.

• Beliefs and Trends of Aesthetic Surgery in Young Adults

There has been an observed interest in cosmetic surgery in the Arab world overall, and the U.A.E is no exception. The number of cosmetic surgery and dermatology clinics has been steadily increasing with what seems to be a secure population. These clinics have attracted both sexes and patients of varying ages, and it has been observed that younger people have become more interested in these procedures. It has been observed in adolescents who come with their parents. These factors have led to an interest in exploring the motivations of the young population to undergo these procedures and discover whether they have common factors in their profile. The present study seeks to improve the awareness of the cultural perceptions of beauty, personal views of cosmetic procedures, personal experiences, and society’s perception of cosmetic procedures in the UAE.

Moreover, because of the trends and consciousness for looks, aesthetics and cosmetic surgeries might also be a reason for the attraction of young adults to these procedures.

Opportunities

• Increasing Influence of Social Media

Aesthetic procedures can be influenced by a variety of factors, one of which is social media use. Social media creates an unrealistic beauty standard, causing some people to be self-conscious about their appearance. As a result, they use filters and photoshop to hide their flaws. Most photo filter users in our study considered aesthetic procedures if they did not already have one. Thus, the influence of social media is expected to act as an opportunity for market growth.

Restraints/Challenges

• Post-Surgery Complications

Cosmetic procedures continue to grow in popularity in the U.A.E and across the globe. However, these procedures, even those that are minimally invasive, are not without risks. As a result, as the number of procedures has increased, so have the complications associated with them.

The most concerning part is post-surgery complications related to aesthetics and cosmetics procedures, which threaten the overall health and life of the patient, such as complications involving Hematoma and bruises, seroma formation, nerve damage causing sensory or motor loss, infection, scarring, and blood loss and complications of anesthesia can occur in cosmetics and aesthetics surgery. More serious complications such as Deep Vein Thrombosis (DVT) and Pulmonary Embolism (PE) can cause death. Thus, post-surgery complications are expected to act as a challenge to market growth.

• Stringent Regulatory Framework

Medical devices globally are regulated by Federal Act on Medicinal Products and Medical Devices and the Medical Devices Ordinance, which include the Federal Act on research involving human beings, and the Ordinance on clinical trials in human research in order to confirm the effectiveness and safety of ablation devices.

Moreover, companies involved in the manufacturing of aesthetic devices have to carefully go through the specifications of their product before categorizing their product as per their laws of medical devices with respect to each country's specific norms and regulations.

Hence, strict regulations for the approval of new devices are expected to challenge market growth.

Post-COVID-19 Impact on the U.A.E Aesthetics/Cosmetics Market

COVID-19 has significantly and negatively impacted the market. During this phase, there was a huge drop in the number of non-elective and non-essential surgical procedures and aesthetic and cosmetic surgeries did not make it to the list of essential surgeries. Significant financial losses in this pandemic phase resulted in derailing market growth.

Recent Developments

• In January 2023, GALDERMA announced the launch of FACE by Galderma. FACE is a cutting-edge aesthetic visualization application that simulates the results of injectable treatments in real-time, using digital facial assessment. This application provides advanced wrinkle detection as well as the possible results of 19 injectable treatments.
• In January 2022, Mentor Worldwide LLC (a Johnson & Johnson Medical Devices Company subsidiary) announced that the FDA had approved the MENTOR MemoryGel BOOST breast implant for breast augmentation and reconstruction. This product has helped the company to expand its product portfolio of aesthetics.

U.A.E Aesthetics/Cosmetics Market Scope

The U.A.E aesthetics/ cosmetics market is segmented into nine notable segments based on product and services, raw material, procedure, application, age group, patient type, nationality, end user, and distribution channel. The growth amongst these segments will help you analyze major growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

U.A.E Aesthetics/Cosmetics Market, By Product And Services

• Products
•  Services

Based on product and services, the market is segmented into products and services.

U.A.E Aesthetics/Cosmetics Market, By Raw Material

• Polymers
• Metals
• Ceramics
• Resin Composites
• Silicon
• Titanium
• Others

Based on raw material, the market is segmented into polymers, metals, ceramics, resin composites, silicon, titanium, and others.

U.A.E Aesthetics/Cosmetics Market, By Procedure

• Cosmetic Procedure
• Reconstruction Procedure

Based on procedure, the market is segmented into cosmetic procedure and reconstruction procedure.

U.A.E Aesthetics/Cosmetics Market, By Application

• Invasive Procedures
• Non Invasive Procedures

Based on application, the market is segmented into invasive procedures and non-invasive procedures

U.A.E Aesthetics/Cosmetics Market, Age Group

• Child
• Adult
• Geriatric

Based on age group, the market is segmented into child, adult, and geriatric.

U.A.E Aesthetics/Cosmetics Market, By Patient Type

• Male
• Female

Based on patient type, the market is segmented into male and female.

U.A.E Aesthetics/Cosmetics Market, Nationality

• Foreign Nationals
• Emirates

Based on nationality, the market is segmented into foreign nationals and Emirates.

U.A.E Aesthetics/Cosmetics Market, By End User

• Hospitals
• Multi Speciality Clinics
• Home Care Settings
• Medical Spas & Beauty Centers
• Dermatology Centers
• Day Care Clinics
• Others

Based on end user, the market is segmented into hospitals, multispecialty clinics, home care settings, medical spas & beauty centers, dermatology centers, day care clinics, and others.

U.A.E Aesthetics/Cosmetics Market, By Distribution Channel

• Direct Tender
• Retail Sales

Based on distribution channel, the market is segmented into direct tender and retail sales.

Competitive Landscape and U.A.E Aesthetics/Cosmetics Market Share Analysis

The U.A.E aesthetics/cosmetics market competitive landscape provides details of the competitor. Details included are company overview, company financials, revenue generated, market potential, investment in R&D, new market initiatives, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, and application dominance. The above data points provided are only related to the companies' focus on the market.

Some of the major market players operating in the U.A.E aesthetics/cosmetics market are AESTHETICS INTERNATIONAL, Allergan PLC. (a subsidiary of Abbvie.), Alma Lasers, Al Shunnar Plastic Surgery, Al Zahra Hospital Dubai, American British Surgical & Medical Centre, Bausch Health Companies Inc., BTL Group of Companies, Candela Corporation, Celia Aesthetic Clinic, CYNOSURE, Dentsply Sirona, GALDERMA, Institut Straumann AG, LaseTech Trading LLC., Maria Medical Technology, Mentor Worlwide LLC, Proderma-me, Silkor Laser & Aesthetic Center, The Private Clinic, and ZIMMER GROUP among others.

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