Global Real Estate Market
Market Size in USD Billion
CAGR :
% 
USD
10.52 Billion
USD
23.16 Billion
2024
2032
 Forecast Period |
2025 –2032 |
 Market Size (Base Year) |
USD 10.52 Billion |
 Market Size (Forecast Year) |
USD 23.16 Billion |
 CAGR |
% |
| Major Markets Players |
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Global IT in Real Estate Market Segmentation, By Application (Customer Relationship Management, Enterprise Resource Planning, Enterprise Content Management, Business Intelligence, and Business Process Management), Service (Integration and Deployment, Consulting, and Maintenance and Support), Deployment Type (On-Premises and Cloud), Security Solution (Commercial and Services and Residential) - Industry Trends and Forecast to 2032
IT in Real Estate Market Size
- The global IT in Real Estate market size was valued at USD 10.52 billion in 2024 and is expected to reach USD 23.16 billion by 2032, at a CAGR of 10.36% during the forecast period
- This growth is driven by factors such as the increasing adoption of smart technologies, the rise of PropTech solutions, and the growing demand for data-driven decision-making in property management
IT in Real Estate Market Analysis
- Information Technology (IT) in real estate refers to the integration of advanced technological solutions to enhance various aspects of the real estate industry, including property management, transactions, and customer engagement
- This encompasses a wide range of tools and platforms, such as property management software, virtual reality (VR) for property tours, customer relationship management (CRM) systems, and data analytics for market insights
- North America is expected to dominate the IT in real estate market with 34.58% due to robust demand across residential, commercial, and industrial sectors
- Asia-Pacific is expected to be the fastest growing region in the IT in real estate market during the forecast period due to Investors are increasingly prioritizing green buildings and renewable energy initiatives
- Customer relationship management segment is expected to dominate the market with a market share of 27.70% due to its supports to realtors in staying organized, moving tenants, following up with potential buyers, and closing sales deals on properties
Report Scope and IT in Real Estate Market Segmentation
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Attributes |
IT in Real Estate Key Market Insights |
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Segments Covered |
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Countries Covered |
North America
Europe
Asia-Pacific
Middle East and Africa
South America
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Key Market Players |
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Market Opportunities |
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Value Added Data Infosets |
In addition to the market insights such as market value, growth rate, market segments, geographical coverage, market players, and market scenario, the market report curated by the Data Bridge Market Research team includes in-depth expert analysis, import/export analysis, pricing analysis, production consumption analysis, and pestle analysis. |
IT in Real Estate Market Trends
“Integration of AI and Machine Learning for Predictive Analytics”
- AI and ML are revolutionizing real estate by providing predictive insights into market trends, property valuations, and tenant behaviors
- Companies such as Zillow utilize machine learning algorithms to estimate property values, enhancing decision-making processes for buyers and sellers
- These technologies enable real estate professionals to make data-driven decisions, improving operational efficiency and customer satisfaction
IT in Real Estate Market Dynamics
Driver
“Operational Efficiency through Automation”
- The implementation of IT solutions streamlines property management tasks such as maintenance scheduling, rent collection, and lease tracking
- Automation reduces operational costs and improves service delivery, allowing real estate firms to focus on strategic growth
- Cloud-based platforms offer scalability, enabling businesses to expand operations and adapt to market changes without significant infrastructure investments
- Companies adopting automation report increased productivity and enhanced tenant experiences
Opportunity
“Smart Building Technologies for Sustainability”
- The growing demand for sustainable and energy-efficient buildings presents opportunities for integrating smart technologies
- IoT sensors, energy management systems, and automated security solutions contribute to energy efficiency and improved tenant experiences
- According to a KPMG-Colliers report, about 56% of real estate stakeholders have assigned high consideration to sustainability in projects
- The increasing focus on sustainability and green building practices is expected to drive the demand for smart building solutions
Restraint/Challenge
“High Implementation Costs”
- The initial investment required for adopting advanced IT solutions can be prohibitive for small and medium-sized real estate firms
- Upfront costs for IT infrastructure and software can strain budgets, limiting the adoption of technology
- Ongoing maintenance and updates add to the financial burden, especially for firms with limited resources
- The need for specialized skills to manage and operate advanced IT systems is another challenge, as firms may struggle to find and retain qualified personnel
IT in Real Estate Market Scope
The market is segmented on the basis of application, service, deployment type, and security solution.
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Segmentation |
Sub-Segmentation |
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By Application |
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By Service |
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By Deployment Type |
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By Security Solution |
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In 2025, the customer relationship management segment is projected to dominate the market with a largest share in application segment
The customer relationship management segment is expected to dominate the IT in Real Estate market with the largest share of 27.70% in 2025 due to its support to realtors in staying organized, moving tenants, following up with potential buyers, and closing sales deals on properties. CRM software also helps improve productivity and efficiency by speeding up routine processes and keeping customers and clients up to date about recent updates.
The cloud is expected to account for the largest share during the forecast period in deployment type segment
In 2025, the cloud segment is expected to dominate the market with the largest market share of 52.87% due to software provides faster and more efficient data access to real estate companies, thus increasing their workflow productivity. Moreover, efficient management of large volumes of data is possible through the cloud deployment model that has higher security standards.
IT in Real Estate Market Regional Analysis
“North America Holds the Largest Share in the IT in Real Estate Market”
- North America holds the largest share of the global real estate market, driven by robust demand across residential, commercial, and industrial sectors
- Real estate investments in North America are projected to reach marking a 34.58% increase from the previous year
- Recent interest rate cuts by the Federal Reserve have made commercial real estate more attractive, spurring investment activities
- The U.S. economy is expected to grow, outpacing the euro area, which supports real estate market expansion
- The market encompasses a wide range of sectors, including residential, commercial, and industrial, contributing to its dominance
“Asia-Pacific is Projected to Register the Highest CAGR in the IT in Real Estate Market”
- Asia Pacific is anticipated to experience year-over-year increase in real estate investment volumes
- Countries such as India, Japan, South Korea, and Singapore are leading the growth, attracting significant investor interest
- Office, logistics, retail, and hotel assets are witnessing increased demand, driven by strong economic performance and urbanization
- Several Asia Pacific countries have implemented interest rate cuts, stimulating real estate investment activities
- Investors are increasingly prioritizing green buildings and renewable energy initiatives, aligning with global sustainability trends
IT in Real Estate Market Share
The market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus related to market.
The Major Market Leaders Operating in the Market Are:
- Yardi Systems Inc. (U.S.)
- Microsoft Corporation (U.S.)
- SAP (Germany)
- RealPage Inc. (U.S.)
- IBM (U.S.)
- MRI SOFTWARE LLC (U.S.)
- Oracle (U.S.)
- Salesforce.com Inc. (U.S.)
- Accenture (Ireland)
- Sage Group plc (U.K.)
- Radici, Partecipazioni SpA (Italy)
- Cisco Systems, Inc. (U.S.)
- Infosys Limited (India)
- Infor (U.S.)
- Xerox (U.S.)
- Nuxeo (France)
- Alfresco Software, Inc. (U.S.)
- CBRE Group Inc. (U.S.)
- Jones Lang LaSalle IP Inc. (U.S.)
Latest Developments in Global IT in Real Estate Market
- In September 2022, HDFC Capital, the subsidiary of the Housing Development Finance Corporation (HDFC), and Invest India, the Indian government's arm to promote investment, jointly announced the launch of a proptech platform HDFC Real Estate Tech Innovators 2022. Launched under HDFC Capital's HDFC Affordable Real Estate and Technology (H@ART) platform, it will identify, recognize and award innovations in fintech, the sales tech, construction tech, and sustainability tech sectors
- In July 2022, The DMZ announced its partnership with GroundBreak Ventures to launch applications for a specialized PropTech incubator, fuelling the potential for startups to enhance the real estate sector and build advanced enterprises
- In March 2022, LaSalle Investment Management (LaSalle) announced that it selected RealBlocks to cover its USD 77 billion global real estate business. RealBlocks would handle investor onboarding, KYC/AML, and e-signing of documents to facilitate an easy, digital experience for subscription into all of LaSalle's institutional funds
- In June 2022, IBM, in partnership with SL Green Realty Corp., announced that SL Green is leveraging IBM sustainability software to help advance their company's environmental, social, and governance (ESG) strategy. SL Green would use software from Envizi, an IBM Company, to better understand and report on its environmental initiatives, identify opportunities for improved efficiency, and further drive sustainability across its extensive real estate operations.
- In June 2022, Hyland, a content services company, announced the release of its most recent product upgrades and enhanced solutions to support its clients' journey through digital transformation
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Research Methodology
Data collection and base year analysis are done using data collection modules with large sample sizes. The stage includes obtaining market information or related data through various sources and strategies. It includes examining and planning all the data acquired from the past in advance. It likewise envelops the examination of information inconsistencies seen across different information sources. The market data is analysed and estimated using market statistical and coherent models. Also, market share analysis and key trend analysis are the major success factors in the market report. To know more, please request an analyst call or drop down your inquiry.
The key research methodology used by DBMR research team is data triangulation which involves data mining, analysis of the impact of data variables on the market and primary (industry expert) validation. Data models include Vendor Positioning Grid, Market Time Line Analysis, Market Overview and Guide, Company Positioning Grid, Patent Analysis, Pricing Analysis, Company Market Share Analysis, Standards of Measurement, Global versus Regional and Vendor Share Analysis. To know more about the research methodology, drop in an inquiry to speak to our industry experts.
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