Global Location Analytics Market, By Component (Solutions and Services), Solution (Geocoding and Reverse Geocoding, Data Integration and ETL, Reporting and Visualization, Thematic Mapping and Spatial Analysis and Others), Service (Consulting, Integration and Deployment and Support and Maintenance), Location Type (Indoor Location and Outdoor Location), Application (Risk Management, Emergency Response Management, Customer Experience Management, Remote Monitoring, Supply Chain Planning and Optimization, Sales and Marketing Optimization, Location Selection and Optimization and Others), Vertical (Retail, Manufacturing, Government and Defence, Media and Entertainment, Transportation and Logistics, Energy and Utilities, Telecom and IT, Education and Others), Country (U.S., Canada, Mexico, Brazil, Argentina, Rest of South America, Germany, France, Italy, U.K., Belgium, Spain, Russia, Turkey, Netherlands, Switzerland, Rest of Europe, Japan, China, India, South Korea, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific, U.A.E, Saudi Arabia, Egypt, South Africa, Israel, Rest of Middle East and Africa) Industry Trends and Forecast to 2028
Market Analysis and Insights : Global Location Analytics Market
Data Bridge Market Research analyses that the location analytics market will exhibit a CAGR of 14.45% for the forecast period of 2021-2028.
Location analytics is the process of applying business intelligence (BI) to obtain insights from geographic or location-based data. It lets companies and organizations to merge 3-D data with conventional BI data across industries.
The location analytics market is growing due to a growing need for predictive analytics for organizations, an increase in consumer use of location-based apps, and a rapid expansion in the use of spatial data and analytical tools.
Easy deployment on the present cellular network infrastructure and growing demand for smart inventory management are the major factors that will influence the market growth rate. Furthermore, the surge in the demand for defined network qualities and surge in the number of connected devices are the factors that will accelerate the growth of the location analytics market. In addition, high adoption of technological advancement and the need for long-range connectivity amongst devices is an opportunity for the location analytics market.
However, operation failure owing to network infrastructure upgrades will impede the location analytics market growth. Also, the location analytics market is restrained by legal concerns, data protection difficulties, and a high initial deployment cost.
This location analytics market report provides details of new recent developments, trade regulations, import export analysis, production analysis, value chain optimization, market share, impact of domestic and localised market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographical expansions, technological innovations in the market. To gain more info on location analytics market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.
Global Location Analytics Market Scope and Market Size
Location analytics market is segmented on the basis of component, solution, service, location type, application and vertical. The growth among segments helps you analyse niche pockets of growth and strategies to approach the market and determine your core application areas and the difference in your target markets.
- On the basis of component, location analytics market is segmented into solutions and services.
- On the basis of solution, location analytics market is segmented into geocoding and reverse geocoding, data integration and ETL, reporting and visualization, thematic mapping and spatial analysis and others.
- On the basis of service, location analytics market is segmented into consulting, integration and deployment and support and maintenance.
- On the basis of location type, location analytics market is segmented into indoor location and outdoor location.
- On the basis of application, location analytics market is segmented into risk management, emergency response management, customer experience management, remote monitoring, supply chain planning and optimization, sales and marketing optimization, location selection and optimization and others.
- On the basis of vertical, location analytics market is segmented into retail, manufacturing, government and defense, media and entertainment, transportation and logistics, energy and utilities, telecom and it, education and others.
Location Analytics Market Country Level Analysis
The location analytics market is analysed and market size, volume information is provided by country, component, solution, service, location type, application and vertical as referenced above.
The countries covered in the location analytics market report are U.S., Canada and Mexico in North America, Germany, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, Rest of Europe in Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, Israel, Egypt, South Africa, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA), Brazil, Argentina and Rest of South America as part of South America.
North America will dominate the location analytics market due to strong technological backing and rising automation tendencies. Asia-Pacfic is expected to expand at a significant growth rate over the forecast period of 2021 to 2028 due to rapid industrialization in developing such as China and India.
The country section of the location analytics market report also provides individual market impacting factors and changes in regulation in the market domestically that impacts the current and future trends of the market. Data points such as consumption volumes, production sites and volumes, import export analysis, price trend analysis, cost of raw materials, down-stream and upstream value chain analysis are some of the major pointers used to forecast the market scenario for individual countries. Also, presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.
Competitive Landscape and Location Analytics Market Share Analysis
The location analytics market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points are only related to the companies’ focus on the location analytics market.
The major players covered in the location analytics market report are Google LLC, Precisely, IBM, SAS Institute Inc., Oracle, Microsoft, Tomtom International BV, HEXAGON, Zebra Technologies Corporation, Galigeo, Purple Innovation LLC, HERE, ALTERYX Inc., Indooratlas Ltd., CARTO, Tibco Software Inc., PLACEIQ, Ascend Cloud Solutions, Maplarge, Hardcastle GIS among other domestic and global players. Market share data is available for global, North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South America separately. DBMR analysts understand competitive strengths and provide competitive analysis for each competitor separately.
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