- In July 2024, Mood Media unveiled "SuperLink," an innovative direct broadcast satellite system tailored specifically for in-store advertising and music services. This state-of-the-art platform enhances Muzak's portfolio of marketing tools by allowing retailers to integrate targeted audio and promotional content seamlessly into their environments. By leveraging satellite technology, SuperLink offers high-quality music programming and advertisements, which can be customized to align with the brand identities and themes of various retail spaces. This move not only modernizes Muzak's service offerings but also empowers businesses to create a more engaging atmosphere for customers, ultimately driving sales and enhancing the overall shopping experience. The launch of SuperLink marks a significant advancement in how retailers can utilize soundscapes strategically in their marketing efforts
- In September 2024, Spotify announced a significant expansion of its AI Playlist feature, extending its availability to new markets including the U.S., Canada, Ireland, and New Zealand. This tool, designed for premium users, utilizes generative artificial intelligence to assist subscribers in creating personalized playlists tailored to their specific preferences. Currently offered in beta, the AI Playlist allows users to formulate playlists based on written prompts; for instance, they can input requests such as "upbeat music for a workout" or "romantic songs for a date night," receiving customized selections in response. Initially launched in the United Kingdom and Australia earlier in the year, this feature aims to enhance user engagement and compete more effectively against rival services by Apple and Amazon, amidst rising competition in the streaming market. As Spotify continues to refine this AI-driven service, the feature promises to offer an increasingly tailored listening experience for its expanding user base
Frequently Asked Questions
The market is segmented based on Global In-Store Music Market Segmentation, by Type (Streaming Media Service and Audio Equipment), Application (Retail stores, Cafes & Restaurants, Leisure places & Hotels, and Others) – Industry Trends and Forecast to 2031
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The Global In Store Music Market size was valued at USD 2.15 USD Billion in 2024.
The Global In Store Music Market is projected to grow at a CAGR of 5.8% during the forecast period of 2025 to 2032.
The market report covers data from the U.S., Canada, Mexico, Germany, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, Rest of Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific, Saudi Arabia, U.A.E., South Africa, Egypt, Israel, Rest of Middle East and Africa, Brazil, Argentina, Rest of South America.
