Global Hair, Skin and Nail Supplements Market Size, Share, and Trends Analysis Report – Industry Overview and Forecast to 2031

Hair, Skin and Nail Supplements Market Analysis

The hair skin and nails supplements market is experiencing robust growth, driven by increasing consumer awareness and a growing focus on health and wellness. The rise in disposable incomes and the expanding middle class, particularly in emerging markets, are significant factors contributing to this growth. Consumers are increasingly seeking products that offer beauty benefits alongside general health improvements, fueling the demand for supplements that target hair, skin, and nail health. The market is further propelled by the prevalence of hair and skin issues due to environmental factors, aging, and lifestyle choices, which have led to a greater reliance on nutraceuticals. In addition, the proliferation of online retail channels and the influence of social media and celebrity endorsements have significantly boosted market visibility and accessibility.

Hair, Skin and Nail Supplements Market Size

Global hair, skin and nail supplements market size was valued at USD 3.88 billion in 2023 and is projected to reach USD 8.50 billion by 2031, with a CAGR of 10.30% during the forecast period of 2024 to 2031. In addition to the insights on market scenarios such as market value, growth rate, segmentation, geographical coverage, and major players, the market reports curated by the Data Bridge Market Research also include in-depth expert analysis, geographically represented company-wise production and capacity, network layouts of distributors and partners, detailed and updated price trend analysis and deficit analysis of supply chain and demand.

Report Scope and Market Segmentation       

Hair, Skin and Nail Supplements Market Definition

Hair, skin, and nail supplements are dietary supplements formulated to support and enhance the health and appearance of hair, skin, and nails. These supplements typically contain a combination of vitamins, minerals, amino acids, and other nutrients known to promote beauty from within. Common ingredients include biotin, vitamins A, C, and E, collagen, keratin, zinc, and various antioxidants.

Hair, Skin and Nail Supplements Market Dynamics

Drivers

• Demand for Supplements Rises with Aging Population 

Increased disposable income, especially in emerging markets, is enabling consumers to spend more on health and beauty products. As economies in regions like Asia-Pacific and Latin America continue to grow, a larger middle class is emerging with greater spending power. This shift allows consumers to allocate more funds toward non-essential items, including hair skin and nail supplements. These consumers are increasingly prioritizing personal wellness and aesthetics, driving demand for high-quality and premium beauty products that promise enhanced results. The surge in disposable income, coupled with a growing awareness of beauty and health, is significantly boosting the market for these supplements.              

• Consumers Prioritizing Personal Wellness and Rising Disposable Income

Increased disposable income, especially in emerging markets, is enabling consumers to spend more on health and beauty products. As economies in regions like Asia-Pacific and Latin America continue to grow, a larger middle class is emerging with greater spending power. This shift allows consumers to allocate more funds toward non-essential items, including skin, hair and nail growth supplements. These consumers are increasingly prioritizing personal wellness and aesthetics, driving demand for high-quality and premium beauty products that promise enhanced results. The surge in disposable income, coupled with a growing awareness of beauty and health, is significantly boosting the market for these supplements.

Opportunities

• Natural and Organic Supplements 

Growing consumer preference for natural and organic ingredients offers opportunities for product differentiation and market expansion. As awareness of the potential harms of synthetic chemicals increases, consumers are leaning towards products made from natural and organic sources. This trend is particularly strong in the beauty and wellness sector, where individuals seek safer and more environmentally friendly options. By incorporating natural and organic ingredients, manufacturers can cater to this demand and stand out in a crowded market. This shift towards cleaner labels and sustainable practices is creating opportunities for new hair skin nails products.

• Social Media and Celebrity Endorsements For Supplements

Social media platforms and celebrity endorsements are raising awareness and popularity of hair, skin, and nail supplements. Platforms like Instagram, TikTok, and YouTube have become powerful tools for marketing beauty products. Influencers and celebrities showcasing their beauty routines and supplement use can significantly impact consumer behavior. These endorsements create a buzz and generate interest in hair skin nails health & beauty, leading to increased product trials and sales. The visual nature of social media allows for effective demonstration of results, making it a crucial channel for engaging with a younger, tech-savvy audience. As social media continues to shape consumer trends, its influence on the supplements market is expected to grow.

Restraints/Challenges

• Side Effects with Long-Term Use of supplements   

Potential side effects and safety concerns associated with long-term use of supplements can deter consumers. While hair, skin, and nail supplements offer numerous benefits, they can also pose risks, particularly if consumed in excess or without proper medical guidance. Issues such as digestive problems, allergic reactions, and interactions with other medications can arise, leading to health complications. These potential side effects may cause consumers to hesitate before incorporating supplements into their daily routine. Ensuring product safety and providing clear usage guidelines are essential to alleviate these concerns and build consumer trust.       

• High Cost of Supplements  

The high cost of premium hair, skin, and nail supplements can be a barrier for many consumers. High-quality supplements often come with a hefty price tag due to the use of superior ingredients and rigorous manufacturing processes. For budget-conscious consumers, the expense of these products can be prohibitive, limiting their market reach. This cost factor is particularly challenging in price-sensitive markets where affordability is a primary concern. Companies need to balance quality with cost-effectiveness to make these supplements accessible to a broader audience.

This market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.

Impact and Current Market Scenario of Raw Material Shortage and Shipping Delays

Data Bridge Market Research offers a high-level analysis of the market and delivers information by keeping in account the impact and current market environment of raw material shortage and shipping delays. This translates into assessing strategic possibilities, creating effective action plans, and assisting businesses in making important decisions.

Apart from the standard report, we also offer in-depth analysis of the procurement level from forecasted shipping delays, distributor mapping by region, commodity analysis, production analysis, price mapping trends, sourcing, category performance analysis, supply chain risk management solutions, advanced benchmarking, and other services for procurement and strategic support.

Expected Impact of Economic Slowdown on the Pricing and Availability of Products

When economic activity slows, industries begin to suffer. The forecasted effects of the economic downturn on the pricing and accessibility of the products are taken into account in the market insight reports and intelligence services provided by DBMR. With this, our clients can typically keep one step ahead of their competitors, project their sales and revenue, and estimate their profit and loss expenditures.

Recent Developments

• In October 2023, Healthycell announced the launch of its latest beauty and wellness innovation, Vibrant Hair, Skin & Nails. Expertly formulated by physicians and nutritionists, this revolutionary product aims to redefine beauty by focusing on internal nourishment for truly radiant external results
• In March 2023, Symrise launched a new range of diana food™ bioactives for Beauty from within products. The company expanded its portfolio with these innovative and differentiating nutricosmetic ingredients. The range included a comprehensive line of solutions for skin conditioning and anti-aging, skin brightening, and hair and nail care, featuring naturally sourced bioactives such as collagen type I, vitamins C & A, and polyphenols from various fruits

Hair, Skin and Nail Supplements Market Scope

The market is segmented on the basis of type and application. The growth amongst these segments will help you analyze major growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Type

• Gummies
• Tablets
• Softgels
• Others

Application

• Online
• Offline

 Hair, Skin and Nail Supplements Market Regional Analysis

The market is analyzed and market size insights and trends are provided by country, type, and application as referenced above.

The countries covered in the market are U.S., Canada, Mexico, Germany, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, rest of Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, rest of Asia-Pacific, Saudi Arabia, U.A.E., South Africa, Egypt, Israel, rest of Middle East and Africa, Brazil, Argentina, and rest of South America.

Asia-Pacific is expected to dominate the market due to a significant increase in the number of health and beauty-conscious consumers. This rise in awareness and interest in personal care and wellness is coupled with the prevalence of hair-related issues, often exacerbated by the region's harsh weather conditions.         

The Middle East and Africa are expected to show significant growth due to rapidly evolving health and beauty trends among the population. The region is experiencing a shift towards greater health awareness, with individuals increasingly prioritizing their well-being and appearance. Factors such as rising disposable income, urbanization, and the influence of global beauty standards contribute to the growing demand for supplements that enhance hair, skin, and nail health.  

The country section of the report also provides individual market-impacting factors and changes in market regulation that affect the current and future trends of the market. Data points like downstream and upstream value chain analysis, technical trends, Porter's five forces analysis, and case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of regional brands and their challenges faced due to large or scarce competition from local and domestic brands, the impact of domestic tariffs, and trade routes are considered while providing forecast analysis of the country data.

Hair, Skin and Nail Supplements Market Share Analysis

The market competitive landscape provides details of competitors. Details included are company overview, company financials, revenue generated, market potential, investment in R&D, new market initiatives, regional presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, and application dominance. The above data points provided are only related to the companies' focus on the market.

Some of the major market players operating in the market are:

• SugarBearHair (U.S.)
• HUM Nutrition Inc. (U.S.)
• Nykaa E-Retail Pvt. Ltd. (India)
• Klorane (France)
• Nature’s Bounty (U.S.)
• Keranique (U.S.)
• OLLY Public Benefit Corporation (U.S.)
• Eu Natural (U.S.)
• Amway (U.S.)
• Glanbia plc (Ireland)
• Pfizer, Inc. (U.S.)
• ASAHI GROUP HOLDINGS, LTD. (Japan)
• Everest NeoCell LLC (U.S.)
• Murad LLC (U.S.)
• The Boots Company PLC (U.K.)
• Vitabiotics Ltd. (U.K.)

SKU-61078