Global Energy Drinks Packaging Market – Industry Trends and Forecast to 2030

Energy Drinks Packaging Market Analysis and Size

The increasing demand for energy drinks as a potential energy booster to improve cognitive and physical performance has been shaping the growth of the energy drinks packaging market. Moreover, the growing demand for packed products owing to the hectic work culture and changing lifestyle is the major factor influencing the market's growth. Furthermore, the increasing need for energy drink products' extended shelf life contributes to market growth.

Data Bridge Market Research analyses that the energy drinks packaging market is expected to reach USD 5,986.48 million by 2030, which was USD 4,145.70 million in 2022, registering a CAGR of 4.70% during the forecast period of 2023 to 2030. In addition to the insights on market scenarios such as market value, growth rate, segmentation, geographical coverage, and major players, the market reports curated by the Data Bridge Market Research also include in-depth expert analysis, geographically represented company-wise production and capacity, network layouts of distributors and partners, detailed and updated price trend analysis and deficit analysis of supply chain and demand.

Energy Drinks Packaging Market Scope and Segmentation

Market Definition

Energy drinks are popular dietary supplements that adults and teens consume to improve physical performance and mental alertness. These energy drinks are available in the global market in several options. Since energy drinks are famous to be ready-to-consume beverage products. Therefore, the packaging of energy drinks is essential because it offers detailed information about the product content, constituting ingredients, manufacturing, and other important facts such as manufacturing and expiry dates.

Energy Drinks Packaging Market Dynamics

Drivers

• Growing consumption of energy drinks  among consumers

The increasing consumption of energy drinks among consumers is expected to increase the demand for packaging, eventually enhancing the market's growth during the forecast period. Consumers prefer energy drinks over other drinks because they fulfill the demand for instant hydration and provide essential nutrients for the well-functioning body, which positively influences the demand for the appropriate packaging of energy drinks. Moreover, energy drinks have a larger consumer base than other drinks due to the diversification of these drinks. As a result of this, it boosts the growth of the energy drinks packaging market.

• Increasing demand for cans for packaging of energy drinks

The increasing demand for can-based packaging for packaging of energy drinks is anticipated to propel the market's growth during the forecast period. Consumers have become more sophisticated with their tastes and choices. Hence they are progressively choosing energy drinks. Young consumers mainly prefer cans because these cans are more portable than other packaging and do not break easily like glass. As a result, this increases the growth of the energy drinks packaging market.

Opportunities

• Increasing demand for energy drinks on new distribution channels

The growing demand for energy drinks on new distribution channels, such as e-commerce, will likely create ample market growth opportunities. The demand for energy drinks on new distribution channels such as e-commerce is growing owing to the convenience of shopping anywhere, from anywhere, easy and affordable access to technology, rapid adoption of smartphones, competitive online prices, and others. This increasing preference toward e-commerce platforms will increase significant sales for energy drinks, and this factor is playing a vital role in the growth of the energy drinks packaging market.

• Rising demand for environment-friendly packaging

The growing demand for environment-friendly packaging is projected to bring new opportunities to the market. For instance, Numi Organic Tea introduced its new plant-based packaging in 2020 which features an ingredients-focused, bright, bold look. This new packaging is more environment-friendly and biodegradable. The innovation in the packaging industry to introduce recyclable and sustainable packaging alternatives to plastic are further expected to create beneficial opportunities for market growth in the coming years.

Restraints/ Challenges

• The high price of raw material

The packaging products market are expected to be able to limit the profit margin due to the higher costs of raw material such as tinplate, composite, and many others, ultimately affecting the overall market of energy drinks packaging. This is restraining it from growing during the forecast period.

• Stringent rules associated with the usage of plastic packaging

The market size of energy drink packaging has been affected due to the high usage of non-biodegradable plastic, which is witnessing the initiation of stringent government restrictions imposed by the country's government. These restrictions are the major restraints that will obstruct the market's growth.

This energy drinks packaging market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the energy drinks packaging market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.

Impact and Current Market Scenario of Raw Material Shortage and Shipping Delays

Data Bridge Market Research offers a high-level analysis of the market and delivers information by keeping in account the impact and current market environment of raw material shortage and shipping delays. This translates into assessing strategic possibilities, creating effective action plans, and assisting businesses in making important decisions.

Apart from the standard report, we also offer in-depth analysis of the procurement level from forecasted shipping delays, distributor mapping by region, commodity analysis, production analysis, price mapping trends, sourcing, category performance analysis, supply chain risk management solutions, advanced benchmarking, and other services for procurement and strategic support.

Expected Impact of Economic Slowdown on the Pricing and Availability of Products

When economic activity slows, industries begin to suffer. The forecasted effects of the economic downturn on the pricing and accessibility of the products are taken into account in the market insight reports and intelligence services provided by DBMR. With this, our clients can typically keep one step ahead of their competitors, project their sales and revenue, and estimate their profit and loss expenditures.

Global Energy Drinks Packaging Market Scope

The energy drinks packaging market is segmented on the basis of material, product type and distribution channel. The growth amongst these segments will help you analyze meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Material

• Tinplate Containers
• Composite Containers
• Glass Jars
• Flexible Plastic Pouches

 Product Type

• Shots
• Drinks
• Mixers

Distribution Channel

• Supermarkets/Hypermarkets
• Specialty Stores
• Convenience Stores
• Online Retail Stores,
• Specialist Retailers
• Others

Energy Drinks Packaging Market Regional Analysis/Insights

The energy drinks packaging market is analysed and market size insights and trends are provided by country, material, product type and application as referenced above.

The countries covered in the energy drinks packaging market report are U.S., Canada, Mexico, Brazil, Argentina, Rest of South America, Germany, France, Italy, U.K., Belgium, Spain, Russia, Turkey, Netherlands, Switzerland, Rest of Europe, Japan, China, India, South Korea, Australia and New Zealand, Singapore, Malaysia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific, United Arab Emirate, Saudi Arabia, Egypt, Israel, South Africa, Rest of Middle East and Africa.

North America is expected to dominate the energy drinks packaging market owing to the increasing demand for energy drinks packaging in this region. Moreover, an increase in disposable income, the emergence of several domestic brands, and increasing marketing for product growth will further boost the market's growth in this region.

Asia-Pacific is expected to be the fastest developing region during the forecast period of 2023-2030 because of the wide degree of expansion in the customer base in this region. Furthermore, the growth and expansion of the energy drink market in the fast-growing markets will further boost the market growth in this region.

The country section of the report also provides individual market impacting factors and changes in market regulation that impact the current and future trends of the market. Data points like down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.   

Competitive Landscape and Energy Drinks Packaging Market Share Analysis

The energy drinks packaging market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus related to energy drinks packaging market.

Some of the major players operating in the energy drinks packaging market are:

• Mondi (U.K.)
• Amcor plc (Switzerland)
• ProAmpac. (U.S.)
• Ardagh Group S.A. (Luxembourg)
• BALL CORPORATION (U.S.)
• Berry Global Inc. (U.S.)
• Tetra Laval Group (Switzerland)
• Saint-Gobain (France).
• O-I Glass (U.S.)
• Vetreria Etrusca (Italy)
• Encore Glass (U.S.)
• Brick Packaging (U.S.)
• Nampak Ltd. (South Africa)
• Krones AG (Germany)
• Sidel (France)
• Sonoco Products Company (U.S.)
• Reynolds Consumer Products (U.S.)
• Crown (U.S.)
• Rexam (U.K.)

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