Global Content Analytics Market, By Software (SDS Server, SDS Controller Software, Data Security, Data Management), Deployment Model (On-Premise, Cloud-Based), Application (Web Analytics, Speech Analytics, Social Media Analytics, Text Analytics, Data Back Up and Disaster Recovery, Surveillance, Storage Provisioning, Others), Vertical (Healthcare, Government, IT and Telecom, Banking, Financial Services, and Insurance (BFSI), Travel and Hospitality, Retail and Consumer Goods, Media and Entertainment, Others), Component (Sales & Operation Planning, Manufacturing Analytics, Transportation & Logistics Analytics), Country (U.S., Canada, Mexico, Brazil, Argentina, Rest of South America, Germany, Italy, U.K., France, Spain, Netherlands, Belgium, Switzerland, Turkey, Russia, Rest of Europe, Japan, China, India, South Korea, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific, Saudi Arabia, U.A.E, South Africa, Egypt, Israel, Rest of Middle East and Africa) Industry Trends and Forecast to 2028
Market Analysis and Insights : Global Content Analytics Market
The content analytics market will reach at an estimated value of USD 17.48 billion and grow at a CAGR of 22.35% in the forecast period of 2021 to 2028. Rising usage of advanced analytics and competitive intelligence is an essential factor driving the content analytics market.
Content analytics is defined as software which is developed to enhance the structure and nature of content and also improvise the decision making and other cognitive purposes. Many companies have adopted content analytics tools to help enabling efficient sharing of content and also ensure content quality check and migration. Content analytics is very useful in acquisition of key business insights and also helps in increasing customer outreach
Rising risk and compliance management is a crucial factor accelerating the market growth, also rising convergence of text analytics with big data, increasing demand for the content analytics in small- and medium-sized enterprises in order to improve the productivity of the organizations, increasing convergence of text analytics accompanied with big data and growing demand for real-time content analytics are the major factors among others boosting the content analytics market. Moreover, increasing real-time content analytics and increasing technological advancements and modernization in the software will further create new opportunities for content analytics market in the forecast period mentioned above.
However, lack of end use awareness and software handling and high cost of the software used are the major factors among others restraining the market growth, and will further challenge the content analytics market in the forecast period mentioned above.
This content analytics market report provides details of new recent developments, trade regulations, import export analysis, production analysis, value chain optimization, market share, impact of domestic and localised market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the content analytics market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.
Content Analytics Market Scope and Market Size
The content analytics market is segmented on the basis of software, deployment model, application, vertical and component. The growth among segments helps you analyse niche pockets of growth and strategies to approach the market and determine your core application areas and the difference in your target markets.
- On the basis of software, the content analytics market is segmented into SDS server, SDS controller software, data security and data management.
- Based on deployment model, the Content Analytics Market is segmented into on premise and cloud-based.
- Based on application, the content analytics market is segmented into web analytics, speech analytics, social media analytics, text analytics, data back up and disaster recovery, surveillance, storage provisioning and others.
- Based on vertical, the content analytics market is segmented into healthcare, government, IT and telecom, banking, financial services, and insurance (BFSI), travel and hospitality, retail and consumer goods, media and entertainment and others.
- The content analytics market is also segmented on the basis of component into sales & operation planning, manufacturing analytics and transportation & logistics analytics.
Content Analytics Market Scope Country Level Analysis
The content analytics market is analysed and market size, volume information is provided by country, software, deployment model, application, vertical and component as referenced above.
The countries covered in the content analytics market report are U.S., Canada and Mexico in North America, Brazil, Argentina and Rest of South America as part of South America, Germany, Italy, U.K., France, Spain, Netherlands, Belgium, Switzerland, Turkey, Russia, Rest of Europe in Europe, Japan, China, India, South Korea, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, South Africa, Egypt, Israel, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA).
North America dominates the content analytics market due to rising adoption of data modernization technologies across various end-user industries, rising convergence of text analytics with big data and increasing demand for the content analytics in small- and medium-sized enterprises in order to improve the productivity of the organizations in this region.
The country section of the content analytics market report also provides individual market impacting factors and changes in regulation in the market domestically that impacts the current and future trends of the market. Data points like down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.
Competitive Landscape and Content Analytics Market Share Analysis
The content analytics market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, regional presence, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies’ focus related to content analytics market.
The major players covered in the content analytics market report are Adobe, Everteam, Genesys, Verint, Microsoft, SAP, TIBCO Software Inc,, ITyX, Oracle, Social Annex, Inc, SPRINKLR INC., ScribbleLive, PathFactory, Uberflip, SnapApp, Inc., OneSpot, Alluresoft, LLC, Scoop.it Inc., Wedia, Kapost and Vendasta among other domestic and global players. Market share data is available for global, North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South America separately. DBMR analysts understand competitive strengths and provide competitive analysis for each competitor separately.
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