Global Air Purifiers Market – Industry Trends and Forecast to 2030

Air Purifier Market Analysis and Size

An air purifier is a technology that can be installed in houses, at the workplace, or any other public area to cleanse that particular space by sucking in the pollution and leaving just oxygen behind. By the name itself, it is clear that air purifiers are used to purify the air of any harmful gases, dust, or pollution in general. Air purifiers can be classified into many types such as portable air purifiers, and smart air purifiers among others.

Data Bridge Market Research analyses that the global air purifiers market which was USD 14,230.00 million in 2022, is expected to reach USD 25,048.41 million by 2030, growing at a CAGR of 7.6% during the forecast period of 2023 to 2030. In addition to the market insights such as market value, growth rate, market segments, geographical coverage, market players, and market scenario, the market report curated by the Data Bridge Market Research team includes in-depth expert analysis, import/export analysis, pricing analysis, production consumption analysis, and consumer behaviour.

Air Purifier Market Scope and Segmentation

Market Definition

An air purifier, also known as an air cleaner, is a device designed to improve indoor air quality by removing contaminants, such as dust particles, pollen, pet dander, smoke, odors, and various airborne pollutants. It works by drawing in air from the surrounding environment, passing it through one or more filtration or purification methods, and then releasing the purified air back into the room.

Global Air Purifier Market Dynamics

Drivers

• Increasing Focus on Health and Wellness, along with a Desire for a Cleaner Living Environment

The increasing focus on health and wellness, along with a desire for a cleaner living environment, has fuelled consumer interest in air purifiers. It encompasses various factors related to how consumers choose to live, the importance they place on health and well-being, and their willingness to invest in products that enhance their quality of life. Many consumers today prioritize health and well-being as part of their lifestyle choices. They are conscious of the impact of air quality on their health and are willing to invest in air purifiers to create a cleaner and healthier indoor environment.

Eco-conscious consumers may choose air purifiers that have environmentally friendly features, such as energy-efficient operation and recyclable materials, aligning their lifestyle choices with sustainability.

• Rising Outdoor and Indoor Air Pollution Levels in Urban Areas

Rising outdoor and indoor air pollution levels in urban areas have heightened the demand for air purification solutions to reduce exposure to pollutants and toxins. Increased awareness of the detrimental health effects of air pollution, including respiratory problems, allergies, cardiovascular diseases, and even premature death, has raised concerns among individuals and communities. These health concerns drive the demand for air purifiers as a means of reducing personal exposure to pollutants. Rapid urbanization has led to higher population densities in urban areas, where air pollution tends to be more concentrated. As more people move to cities, the demand for air purifiers to mitigate the effects of urban air pollution increases.

Opportunities

• Growing Health Awareness

Rising concerns about air pollution, allergies, asthma, and respiratory diseases have led to increased demand for air purifiers. The COVID-19 pandemic also heightened awareness of indoor air quality. With an increasing emphasis on health and well-being, individuals and communities are becoming more cognizant of the critical link between air quality and overall health. This heightened awareness stems from a growing body of research highlighting the adverse effects of indoor air pollution on respiratory health, allergies, and general wellness. As people become more health-conscious, they are actively seeking ways to create safer and healthier living environments. This presents an opportunity for air purifier manufacturers to meet the demand for effective solutions that can improve indoor air quality, reduce exposure to allergens and pollutants, and ultimately contribute to a healthier lifestyle. The air purifier market can leverage this growing health awareness by offering innovative and technologically advanced products that address specific health concerns, such as asthma, allergies, and respiratory conditions, thereby fostering greater adoption and market expansion.

• Technological Advancements

Continuous innovation in air purification technologies, such as HEPA filters, UV-C lights, and IoT integration, has created opportunities for manufacturers to offer more effective and efficient solutions. The "Technological Advancement" driver presents a significant opportunity in the air purifier market. As technology continues to evolve, so do the capabilities and efficiency of air purifiers. Technological advancements have led to the development of more sophisticated and effective air purification systems, incorporating features such as advanced filtration methods, IoT integration for remote monitoring and control, and smart sensors that adapt to changing air quality conditions. These innovations enhance the overall performance and convenience of air purifiers, making them more appealing to consumers seeking higher standards of indoor air quality. Additionally, advancements have enabled the creation of eco-friendly and energy-efficient air purifiers, aligning with the growing demand for sustainable and environmentally conscious products. Manufacturers that invest in research and development to stay at the forefront of technological progress can seize this opportunity by offering cutting-edge air purification solutions that cater to the evolving needs and preferences of consumers, ultimately driving market growth and competitiveness.

Restraints/Challenges

• Limited Effectiveness offered by the Air Purifiers

Air purifiers are most effective when used in enclosed spaces, but they may have limitations in larger areas or open floor plans. Ensuring proper coverage and effectiveness in larger spaces can be a challenge. While air purifiers can be highly effective at improving indoor air quality within their specified coverage areas, they do have limitations that need to be considered. One of the primary constraints is that air purifiers may have difficulty effectively treating larger or open spaces, as their reach is typically confined to the room or area in which they are placed. This limitation can hinder their performance in homes or offices with open floor plans or in situations where there is a need for comprehensive air purification in larger spaces. Furthermore, the effectiveness of air purifiers is contingent on various factors, including the type of pollutants present, the specific technology or filtration system used, and the maintenance of the unit. Not all air purifiers are equally equipped to tackle all types of contaminants, and some may excel in removing particulate matter like dust and allergens but may be less effective against gaseous pollutants or volatile organic compounds (VOCs).

• Noise Levels

Some air purifiers can generate noise, particularly at higher fan speeds. Noise can be a concern for consumers looking for a quiet and peaceful indoor environment. While air purifiers are designed to enhance indoor air quality and create a healthier living environment, some models can produce varying levels of noise during operation, particularly at higher fan speeds. This noise can be disruptive and intrusive, affecting the comfort and tranquility of the indoor space. For consumers who prioritize a peaceful and quiet living environment, the presence of a noisy air purifier can be a significant drawback. Moreover, noise levels can be particularly concerning in bedrooms or other areas where people require minimal disruptions for rest, work, or relaxation. Individuals may find it challenging to concentrate, sleep, or carry out activities that require concentration in the presence of a loud air purifier. As a result, the perception of noise as a restraint can deter potential buyers from investing in air purifiers, despite their air-cleaning benefits.

This air purifiers market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the air purifiers market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.

Recent Developments

• In March 2023, Xiaomi Corp. announced the launch of the MIJIA full-effect air purifier for the Chinese market. The equipment has the capacity to produce 12,500 liters of air volume per minute, with an estimated virus removal capacity of approximately 99%..
• In September 2022, Coway Co. Ltd. launched a range of home appliances, including a new line of air purifiers, for the European region at IFA 2022. Along with the new range of air purifiers, the company has also launched updated products in its existing product lineup.

Impact and Current Market Scenario of Raw Material Shortage and Shipping Delays

Data Bridge Market Research offers a high-level analysis of the market and delivers information by keeping in account the impact and current market environment of raw material shortage and shipping delays. This translates into assessing strategic possibilities, creating effective action plans, and assisting businesses in making important decisions. Apart from the standard report, we also offer in-depth analysis of the procurement level from forecasted shipping delays, distributor mapping by region, commodity analysis, production analysis, price mapping trends, sourcing, category performance analysis, supply chain risk management solutions, advanced benchmarking, and other services for procurement and strategic support.

Expected Impact of Economic Slowdown on the Pricing and Availability of Products

When economic activity slows, industries begin to suffer. The forecasted effects of the economic downturn on the pricing and accessibility of the products are taken into account in the market insight reports and intelligence services provided by DBMR. With this, our clients can typically keep one step ahead of their competitors, project their sales and revenue, and estimate their profit and loss expenditures.

Global Air Purifiers Market Scope

The air purifiers market is segmented on the basis of filter technology, product type, impurity, distribution channel, and end-user. The growth among segments helps you analyze niche pockets of growth and strategies to approach the market and determine your core application areas and the difference in your target markets.

Filter Technology

• Photo Plasma
• Ultraviolet Germicidal Irradiation
• Thermodynamic Sterilization (TSS)
• Polarized-Media Electronic
• Activated Carbon
• Ionizer Purifiers
• Photocatalytic Oxidation (PCO)
• Titanium Dioxide
• Ozone Generators
• Others

Product Type

• Portable Air Purifiers
• Whole-House Air Purifiers and Cleaners
• Electrostatic Precipitators
• Smart Air Purifier
  Others

Impurity

• Fume Filtration
• Exhaust Filtration
• Smoke Collectors
• Oil and Mist Collectors
• Others

Distribution Channel

• Online
• Offline

End-User

• Industrial
• Residential
• Commercial

Global Air Purifiers Market Regional Analysis/Insights

The air purifiers market is analyzed and market size, volume information is provided by filter technology, product type, impurity, distribution channel, and end-user as referenced above.

The countries covered in the air purifiers market report are U.S., Canada and Mexico in North America, Germany, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, Rest of Europe in Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific, Saudi Arabia, U.A.E., Israel, Egypt, South Africa, Rest of Middle East and Africa, Brazil, Argentina and Rest of South America as part of South America.

North America holds the dominant position in the global air purifiers market owing to the rising awareness about the technology and demand for the same. Also, the presence of major key players in this region will further contribute in keeping up the growth process of the region in this market.

Asia-Pacific region on the other hand will undergo the highest CAGR for the forecast period due to increasing pollution as a result of rapid industrialization. Also, the region is the production hub for automobile industry, thus signifying how much the demand for the air purifiers would rise.

The country section of the air purifiers market report also provides individual market impacting factors and changes in regulation in the market domestically that impacts the current and future trends of the market. Data points such as consumption volumes, production sites and volumes, import export analysis, price trend analysis, cost of raw materials, down-stream and up-stream value chain analysis are some of the major pointers used to forecast the market scenario for individual countries. Also, presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.   

Competitive Landscape and Air Purifiers Market Share Analysis

The global air purifiers market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the company’s focus related to air purifiers market.

Some of the major players operating in the global air purifiers market is:

• Honeywell (U.S.)
• Dyson (U.K.)
• Blueair (Sweden)
• Philips ( Netherlands)
• Coway (South Korea)
• Molekule (U.S.)
• Winix (South Korea)
• Levoit (U.S.)
• GermGuardian (U.S.)
• Alen (U.S.)
• IQAir (Switzerland)
• Airfree (Portugal)
• Rabbit Air (U.S.)
• Whirlpool (U.S.)
• Airthereal (U.S.)

SKU-32178