Table of Content
1 INTRODUCTION
1.1 OBJECTIVES OF THE STUDY
1.2 MARKET DEFINITION
1.3 OVERVIEW
1.4 LIMITATIONS
1.5 MARKETS COVERED
2 MARKET SEGMENTATION
2.1 MARKETS COVERED
2.2 GEOGRAPHICAL SCOPE
2.3 YEARS CONSIDERED FOR THE STUDY
2.4 CURRENCY AND PRICING
2.5 DBMR TRIPOD DATA VALIDATION MODEL
2.6 MULTIVARIATE MODELLING
2.7 MANUFACTURING PROCESS LIFELINE CURVE
2.8 PRIMARY INTERVIEWS WITH KEY OPINION LEADERS
2.9 DBMR MARKET POSITION GRID
2.1 SECONDARY SOURCES
2.11 ASSUMPTIONS
3 EXECUTIVE SUMMARY
4 PREMIUM INSIGHTS
4.1 BRAND OUTLOOK
4.1.1 BRAND COMPARITIVE ANALYSIS ON U.S. CANNABIDIOL (CBD) INFUSED BEVERAGES MARKET
4.1.2 PRODUCT VS BRAND OVERVIEW
4.2 FACTORS INFLUENCING PURCHASE DECISION
4.3 GROWTH STRATEGIES ADOPTED BY KEY MARKET PLAYERS
4.4 IMPACT OF ECONOMIC SLOWDOWN ON THE MARKET
4.5 NEW PRODUCT LAUNCH STRATEGY
4.5.1 NUMBER OF PRODUCT LAUNCHES
4.5.2 LINE EXTENSION
4.5.3 NEW PACKAGING
4.5.4 RE-LAUNCHED
4.5.5 NEW FORMULATION
4.6 SHOPPING BEHAVIOR AND DYNAMICS
4.6.1 RECOMMENDATIONS FROM FAMILY AND FRIENDS
4.6.2 RESEARCH
4.6.3 IMPULSIVE
4.6.4 ADVERTISEMENT
4.6.4.1 TELEVISION ADVERTISEMENT
4.6.4.2 ONLINE ADVERTISEMENT
4.6.4.3 IN-STORE ADVERTISEMENT
4.6.4.4 OUTDOOR ADVERTISEMENT
4.7 PRICING ANALYSIS
4.8 SUPPLY CHAIN OF U.S. CANNABIDIOL (CBD) INFUSED BEVERAGES MARKET
4.8.1 RAW MATERIAL PROCUREMENT
4.8.2 MANUFACTURING
4.8.3 WINTERIZATION
4.8.4 EMULSIFICATION
4.8.5 MARKETING AND DISTRIBUTION
4.8.6 THE STRATEGIES MANUFACTURERS USE FOR MARKETING ARE:
4.8.7 END USERS
4.9 INDUSTRY TRENDS AND FUTURE PERSPECTIVE
4.1 PROMOTIONAL ACTIVITIES
4.11 CONSUMER DISPOSABLE INCOME DYNAMICS/SPEND DYNAMICS
4.11.1 OVERVIEW
4.11.2 SOCIAL FACTORS
4.11.3 CULTURAL FACTORS
4.11.4 PSYCHOLOGICAL FACTORS
4.11.5 PERSONAL FACTORS
4.11.6 ECONOMIC FACTORS
4.11.7 PRODUCT TRAITS
4.11.8 MARKET ATTRIBUTES
4.11.9 CONSUMERS' DISPOSABLE INCOME/SPEND DYNAMICS
4.11.10 CONCLUSION
4.12 CONSUMER-LEVEL TRENDS
4.13 MEETING CONSUMER REQUIREMENT
4.14 PRIVATE LABEL VS BRAND LABEL
4.14.1 BRAND LABEL
4.14.2 PRIVATE LABEL
5 REGULATORY FRAMEWORK AND GUIDELINES
5.1 REGULATIONS IN THE U.S.
6 MARKET OVERVIEW
6.1 DRIVERS
6.1.1 INCREASING CONSUMER AWARENESS REGARDING HEALTH BENEFITS OF CBD
6.1.2 RISING DEMAND FOR FLAVORED CBD-INFUSED BEVERAGES
6.2 RESTRAINTS
6.2.1 HIGH PRICES OF CBD BEVERAGE AS COMPARED TO CONVENTIONAL PRODUCTS
6.2.2 AVAILABILITY OF SUBSTITUTES FOR CBD INFUSED IN BEVERAGES
6.3 OPPORTUNITIES
6.3.1 INCREASING INVESTMENTS IN THE DEVELOPMENT OF NEW CBD-BASED PRODUCTS
6.3.2 GROWING MEDICAL APPLICATIONS OF CBD PRODUCTS
6.4 CHALLENGES
6.4.1 SIDE EFFECTS RELATED TO OVERCONSUMPTION OR UTILIZATION OF CBD PRODUCTS
6.4.2 STRINGENT REGULATIONS BY GOVERNMENT BODIES IN VARIOUS STATES
7 U.S. CANNABIDIOL (CBD) INFUSED BEVERAGES MARKET
7.1 U.S. CANNABIDIOL (CBD) INFUSED BEVERAGES MARKET
7.2 U.S. CANNABIDIOL (CBD) SKIN SERUMS & HAIR SERUMS MARKET
8 COMPANY LANDSCAPE
8.1 COMPANY SHARE ANALYSIS: U.S.
9 SWOT ANALYSIS
10 COMPANY PROFILES
10.1 PEPSICO
10.1.1 COMPANY SNAPSHOT
10.1.2 REVENUE ANALYSIS
10.1.3 PRODUCT PORTFOLIO
10.1.4 RECENT DEVELOPMENTS
10.2 WELLER+
10.2.1 COMPANY SNAPSHOT
10.2.2 PRODUCT PORTFOLIO
10.2.3 RECENT DEVELOPMENTS
10.3 CANNABINIERS
10.3.1 COMPANY SNAPSHOT
10.3.2 PRODUCT PORTFOLIO
10.3.3 RECENT DEVELOPMENTS
10.4 SWEET REASON
10.4.1 COMPANY SNAPSHOT
10.4.2 PRODUCT PORTFOLIO
10.4.3 RECENT DEVELOPMENTS
10.5 KANNAWAY USA, LLC.
10.5.1 COMPANY SNAPSHOT
10.5.2 PRODUCT PORTFOLIO
10.5.3 RECENT DEVELOPMENTS
10.6 A88CBD
10.6.1 COMPANY SNAPSHOT
10.6.2 PRODUCT PORTFOLIO
10.6.3 RECENT DEVELOPMENTS
10.7 ABLIS CBD
10.7.1 COMPANY SNAPSHOT
10.7.2 PRODUCT PORTFOLIO
10.7.3 RECENT DEVELOPMENTS
10.8 ALTITUDE
10.8.1 COMPANY SNAPSHOT
10.8.2 PRODUCT PORTFOLIO
10.8.3 RECENT DEVELOPMENTS
10.9 BELLROCK BRANDS
10.9.1 COMPANY SNAPSHOT
10.9.2 PRODUCT PORTFOLIO
10.9.3 RECENT DEVELOPMENT
10.1 CANN
10.10.1 COMPANY SNAPSHOT
10.10.2 PRODUCT PORTFOLIO
10.10.3 RECENT DEVELOPMENTS
10.11 CBD LIVING
10.11.1 COMPANY SNAPSHOT
10.11.2 PRODUCT PORTFOLIO
10.11.3 RECENT DEVELOPMENT
10.12 DAYTRIP BEVERAGES
10.12.1 COMPANY SNAPSHOT
10.12.2 PRODUCT PORTFOLIO
10.12.3 RECENT DEVELOPMENTS
10.13 HARMONY CRAFT BEVERAGES
10.13.1 COMPANY SNAPSHOT
10.13.2 PRODUCT PORTFOLIO
10.13.3 RECENT DEVELOPMENTS
10.14 KICKBACK
10.14.1 COMPANY SNAPSHOT
10.14.2 PRODUCT PORTFOLIO
10.14.3 RECENT DEVELOPMENTS
10.15 NEUROGAN
10.15.1 COMPANY SNAPSHOT
10.15.2 PRODUCT PORTFOLIO
10.15.3 RECENT DEVELOPMENTS
10.16 ONE HUNDRED COCONUTS, LLC
10.16.1 COMPANY SNAPSHOT
10.16.2 PRODUCT PORTFOLIO
10.16.3 RECENT DEVELOPMENTS
10.17 PURAVIDAORGANIC
10.17.1 COMPANY SNAPSHOT
10.17.2 PRODUCT PORTFOLIO
10.17.3 RECENT DEVELOPMENT
10.18 RECESS
10.18.1 COMPANY SNAPSHOT
10.18.2 PRODUCT PORTFOLIO
10.18.3 RECENT DEVELOPMENTS
10.19 WYLD CBD
10.19.1 COMPANY SNAPSHOT
10.19.2 PRODUCT PORTFOLIO
10.19.3 RECENT DEVELOPMENTS
11 QUESTIONNAIRE
12 RELATED REPORTS
List of Table
TABLE 1 THE FOLLOWING ARE THE PRICES OF PRODUCTS OFFERED BY THE SAME COMPANIES:
TABLE 2 U.S. CANNABIDIOL (CBD) INFUSED BEVERAGES MARKET, BY PRODUCT, 2021-2030 (USD MILLION)
TABLE 3 U.S. CANNABIDIOL (CBD) INFUSED BEVERAGES MARKET, BY CBD, 2021-2030 (USD MILLION)
TABLE 4 U.S. CANNABIDIOL (CBD) INFUSED BEVERAGES MARKET, BY TYPE, 2021-2030 (USD MILLION)
TABLE 5 U.S. FLAVORED IN CANNABIDIOL (CBD) INFUSED BEVERAGES MARKET, BY FLAVOR, 2021-2030 (USD MILLION)
TABLE 6 U.S. CANNABIDIOL (CBD) INFUSED BEVERAGES MARKET, BY FORM, 2021-2030 (USD MILLION)
TABLE 7 U.S. CANNABIDIOL (CBD) INFUSED BEVERAGES MARKET, BY CBD CONTENT, 2021-2030 (USD MILLION)
TABLE 8 U.S. CANNABIDIOL (CBD) INFUSED BEVERAGES MARKET, BY CATEGORY, 2021-2030 (USD MILLION)
TABLE 9 U.S. CANNABIDIOL (CBD) INFUSED BEVERAGES MARKET, BY FUNCTION, 2021-2030 (USD MILLION)
TABLE 10 U.S. CANNABIDIOL (CBD) INFUSED BEVERAGES MARKET, BY PACKAGING, 2021-2030 (USD MILLION)
TABLE 11 U.S. BOTTLES IN CANNABIDIOL (CBD) INFUSED BEVERAGES MARKET, BY TYPE, 2021-2030 (USD MILLION)
TABLE 12 U.S. CANNABIDIOL (CBD) INFUSED BEVERAGES MARKET, BY PACKAGING SIZE, 2021-2030 (USD MILLION)
TABLE 13 U.S. CANNABIDIOL (CBD) INFUSED BEVERAGES MARKET, BY DISTRIBUTION CHANNEL, 2021-2030 (USD MILLION)
TABLE 14 U.S. STORE-BASED RETAILING IN CANNABIDIOL (CBD) INFUSED BEVERAGES MARKET, BY DISTRIBUTION CHANNEL, 2021-2030 (USD MILLION)
TABLE 15 U.S. NON-STORE RETAILING IN CANNABIDIOL (CBD) INFUSED BEVERAGES MARKET, BY DISTRIBUTION CHANNEL, 2021-2030 (USD MILLION)
TABLE 16 U.S. CBD SKIN SERUMS & HAIR SERUMS MARKET, BY TYPE, 2021-2030 (USD MILLION)
List of Figure
FIGURE 1 U.S. CANNABIDIOL (CBD) INFUSED BEVERAGES MARKET: SEGMENTATION
FIGURE 2 U.S. CANNABIDIOL (CBD) INFUSED BEVERAGES MARKET: DATA TRIANGULATION
FIGURE 3 U.S. CANNABIDIOL (CBD) INFUSED BEVERAGES MARKET: DROC ANALYSIS
FIGURE 4 U.S. CANNABIDIOL (CBD) INFUSED BEVERAGES MARKET: COUNTRY VS REGIONAL MARKET ANALYSIS
FIGURE 5 U.S. CANNABIDIOL (CBD) INFUSED BEVERAGES MARKET: COMPANY RESEARCH ANALYSIS
FIGURE 6 U.S. CANNABIDIOL (CBD) INFUSED BEVERAGES MARKET: INTERVIEW DEMOGRAPHICS
FIGURE 7 U.S. CANNABIDIOL (CBD) INFUSED BEVERAGES MARKET: DBMR MARKET POSITION GRID
FIGURE 8 U.S. CANNABIDIOL (CBD) INFUSED BEVERAGES MARKET: SEGMENTATION
FIGURE 9 RISING DEMAND FOR FLAVOURED CBD INFUSED BEVERAGES IS EXPECTED TO DRIVE THE U.S. CANNABIDIOL (CBD) INFUSED BEVERAGES MARKET IN THE FORECAST PERIOD FROM 2023 TO 2030
FIGURE 10 CBD INFUSED SPARKLING WATER SEGMENT IS EXPECTED TO ACCOUNT FOR THE LARGEST SHARE OF THE U.S. CANNABIDIOL (CBD) INFUSED BEVERAGES MARKET IN 2023 AND 2030
FIGURE 11 SUPPLY CHAIN OF U.S. CANNABIDIOL (CBD) INFUSED BEVERAGES MARKET
FIGURE 12 U.S. CANNABIDIOL (CBD) INFUSED BEVERAGES MARKET: FACTORS AFFECTING DISPOSABLE INCOME OR SPEND DYNAMICS OF THE CONSUMERS
FIGURE 13 DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES OF U.S. CANNABIDIOL (CBD) INFUSED BEVERAGES MARKET
FIGURE 14 U.S. CANNABIDIOL (CBD) INFUSED BEVERAGES MARKET: COMPANY SHARE 2022 (%)