Table of Content
1 INTRODUCTION
1.1 OBJECTIVES OF THE STUDY
1.2 MARKET DEFINITION
1.3 OVERVIEW OF THE ROMANIA BAKE-OFF BAKERY PRODUCTS MARKET
1.4 CURRENCY AND PRICING
1.5 LIMITATIONS
1.6 MARKETS COVERED
2 MARKET SEGMENTATION
2.1 MARKETS COVERED
2.2 YEARS CONSIDERED FOR THE STUDY
2.3 GEOGRAPHIC SCOPE
2.4 DBMR TRIPOD DATA VALIDATION MODEL
2.5 PRIMARY INTERVIEWS WITH KEY OPINION LEADERS
2.6 DBMR MARKET POSITION GRID
2.7 VENDOR SHARE ANALYSIS
2.8 MARKET END-USER COVERAGE GRID
2.9 MULTIVARIATE MODELLING
2.1 PRODUCT TYPE TIMELINE CURVE
2.11 SECONDARY SOURCES
2.12 ASSUMPTIONS
3 EXECUTIVE SUMMARY
4 PREMIUM INSIGHTS
4.1 PRIVATE LABEL VS BRAND ANALYSIS
4.1.1 PRIVATE LABEL
4.1.2 BRAND
4.2 PROMOTIONAL ACTIVITIES
4.3 CONSUMER DISPOSABLE INCOME DYNAMICS/SPEND DYNAMICS
4.4 NEW PRODUCT LAUNCH STRATEGY
4.4.1 LINE EXTENSION
4.4.2 NEW PACKAGING
4.4.3 SUSTAINABLE PACKAGING
4.4.4 CONVENIENT PACKAGING
4.4.5 ATTRACTIVE PACKAGING
4.4.6 RELAUNCHING
4.4.7 NEW FORMULATION
4.5 CONSUMER LEVEL TRENDS
4.5.1 SHOPPING BEHAVIOUR
4.5.2 MEETING CONSUMER REQUIREMENTS
4.6 SUPPLY CHAIN ANALYSIS
4.7 FACTORS INFLUENCING PURCHASING DECISION
4.8 INDUSTRY TRENDS AND FUTURE PERSPECTIVES
4.9 GROWTH STRATEGIES ADOPTED BY KEY PLAYERS
4.1 IMPACT OF ECONOMIC SLOW DOWN ON THE MARKET
4.10.1 IMPACT ON PRICE
4.10.2 IMPACT ON SUPPLY CHAIN
4.10.3 IMPACT ON SHIPMENT
4.10.4 IMPACT ON COMPANY’S STRATEGIC DECISIONS
4.11 BRAND OUTLOOK
4.12 PRICING ANALYSIS
4.13 ROMANIA BAKE-OFF BAKERY PRODUCTS MARKET: REGULATIONS
4.13.1 JEL CLASSIFICATION: D18
4.14 FOOD LABELLING REGULATION IN ROMANIA – GENERAL ASPECTS
4.15 ECONOMIC OPERATOR’S OBLIGATIONS REGARDING FOOD LABELING
4.16 PENALTIES APPLICABLE TO INFRINGEMENTS OF FOOD LABELING PROVISIONS
5 MARKET OVERVIEW
5.1 DRIVERS
5.1.1 GROWING DEMAND FOR HEALTHY AND NUTRITIOUS BAKERY PRODUCTS
5.1.2 INCREASING INNOVATION WITH NEW FLAVOURS AND PRODUCTS IN BAKERY PRODUCTS
5.1.3 GROWING ONLINE MARKETING AND MOBILE APP-BASED DELIVERY SERVICES ACROSS THE COUNTRY
5.2 RESTRAINTS
5.2.1 PRICE FLUCTUATIONS IN THE COST OF INGREDIENTS
5.2.2 SHORT SHELF LIFE OF BAKERY PRODUCTS
5.2.3 SEVERE GOVERNMENT REGULATIONS RELATING TO FOOD PROCESSING INDUSTRY
5.3 OPPORTUNITIES
5.3.1 GROWING FOOD SERVICE SECTOR
5.3.2 INCREASING ACCEPTANCE OF ONLINE SHOPPING
5.4 CHALLENGES
5.4.1 LIMITED DISTRIBUTION CHANNELS
5.4.2 DEFICIENCY OF SKILLED WORKERS
6 ROMANIA BAKE-OFF BAKERY PRODUCTS MARKET, BY PRODUCT TYPE
6.1 OVERVIEW
6.2 BREAD
6.2.1 BY TYPE
6.2.1.1 WHITE
6.2.1.2 BROWN
6.2.2 BY FORM
6.2.2.1 LOAF BREAD
6.2.2.2 BAGUETTE
6.2.2.3 SMALL BREAD
6.3 PASTRY
6.3.1 BY CATEGORY
6.3.1.1 VIENNOISERIE
6.3.1.2 PUFF
6.3.1.3 DANISH
6.4 PATISSERIES
6.4.1 TARTS & PIES
6.4.2 CAKES
6.5 AMERICAN SWEET TREATS
6.5.1 COOKIES
6.5.2 MUFFINS
6.5.3 BROWNIES
6.5.4 DONUTS
6.5.5 OTHERS
6.6 OTHERS
7 ROMANIA BAKE-OFF BAKERY PRODUCTS MARKET, BY PRODUCT CATEGORY, 2021-2030 (USD MILLION)
7.1 OVERVIEW
7.2 FROZEN
7.3 SHELF STABLE / AMBIENT
7.4 CHILLED
8 ROMANIA BAKE-OFF BAKERY PRODUCTS MARKET, BY NATURE
8.1 OVERVIEW
8.2 CONVENTIONAL
8.3 ORGANIC
9 ROMANIA BAKE-OFF BAKERY PRODUCTS MARKET, BY END USER
9.1 OVERVIEW
9.2 HOUSEHOLD / RETAIL
9.3 FOOD SERVICE SECTOR
9.3.1 BY CATEGORY
9.3.1.1 RESTAURANTS
9.3.1.2 HOTELS
9.3.1.3 CAFES
9.3.1.4 COFFEE SHOPS
9.3.1.5 BAKERY CHAINS
9.3.1.6 OTHERS
10 ROMANIA BAKE-OFF BAKERY PRODUCTS MARKET, BY DISTRIBUTION CHANNEL
10.1 OVERVIEW
10.2 OFFLINE RETAIL
10.2.1 BY TYPE
10.2.1.1 CONVENIENCE
10.2.1.2 SUPERMARKETS/HYPERMARKETS
10.2.1.3 SPECIALTY STORES
10.2.1.4 GROCERY STORES
10.2.1.5 OTHERS
10.3 ONLINE RETAIL
10.3.1 BY TYPE
10.3.1.1 E-COMMERCE WEBSITES
10.3.1.2 COMPANY OWNED WEBSITES
11 ROMANIA BAKE-OFF BAKERY PRODUCTS MARKET: COMPANY LANDSCAPE
11.1 COMPANY SHARE ANALYSIS: ROMANIA
12 SWOT ANALYSIS
13 COMPANY PROFILING
13.1 LANTMANNEN UNIBAKE
13.1.1 COMPANY SNAPSHOT
13.1.2 PRODUCT PORTFOLIO
13.1.3 RECENT DEVELOPMENT
13.2 LA LORRAINE BAKERY GROUP
13.2.1 COMPANY SNAPSHOT
13.2.2 PRODUCT PORTFOLIO
13.2.3 RECENT DEVELOPMENT
13.3 KARAMOLEGOS BAKERY ROMÂNIA SRL
13.3.1 COMPANY SNAPSHOT
13.3.2 PRODUCT PORTFOLIO
13.3.3 RECENT DEVELOPMENT
13.4 SC NEPTUN COMPANY SRL
13.4.1 COMPANY SNAPSHOT
13.4.2 PRODUCT PORTFOLIO
13.4.3 RECENT DEVELOPMENT
13.5 PAIN PLAISIR
13.5.1 COMPANY SNAPSHOT
13.5.2 PRODUCT PORTFOLIO
13.5.3 RECENT DEVELOPMENTS
13.6 GOODMILLS
13.6.1 COMPANY SNAPSHOT
13.6.2 PRODUCT PORTFOLIO
13.6.3 RECENT DEVELOPMENTS
13.7 GRAIN TRIP BAKERY SRL
13.7.1 COMPANY SNAPSHOT
13.7.2 PRODUCTS PORTFOLIO
13.7.3 RECENT DEVELOPMENT
13.8 PANEMAR
13.8.1 COMPANY SNAPSHOT
13.8.2 PRODUCT PORTFOLIO
13.8.3 RECENT DEVELOPMENT
14 QUESTIONNAIRE
15 RELATED REPORTS
List of Table
TABLE 1 ROMANIA BAKE-OFF BAKERY PRODUCTS MARKET, BY PRODUCT TYPE, 2021-2030 (USD MILLION)
TABLE 2 ROMANIA BREAD IN BAKE-OFF BAKERY PRODUCTS MARKET, BY TYPE, 2021-2030 (USD MILLION)
TABLE 3 ROMANIA BREAD IN BAKE-OFF BAKERY PRODUCTS MARKET, BY FORM, 2021-2030 (USD MILLION)
TABLE 4 ROMANIA PASTRY IN BAKE-OFF BAKERY PRODUCTS MARKET, BY CATEGORY, 2021-2030 (USD MILLION)
TABLE 5 ROMANIA PATISSERIES IN BAKE-OFF BAKERY PRODUCTS MARKET, BY TYPE, 2021-2030 (USD MILLION)
TABLE 6 ROMANIA AMERICAN SWEET TREATS IN BAKE-OFF BAKERY PRODUCTS MARKET, BY TYPE, 2021-2030 (USD MILLION)
TABLE 7 ROMANIA BAKE-OFF BAKERY PRODUCTS MARKET, BY PRODUCT CATEGORY, 2021-2030 (USD MILLION)
TABLE 8 ROMANIA BAKE-OFF BAKERY PRODUCTS MARKET, BY NATURE, 2021-2030 (USD MILLION)
TABLE 9 ROMANIA BAKE-OFF BAKERY PRODUCTS MARKET, BY END USER, 2021-2030 (USD MILLION)
TABLE 10 ROMANIA FOOD SERVICE SECTOR IN BAKE-OFF BAKERY PRODUCTS MARKET, BY CATEGORY, 2021-2030 (USD MILLION)
TABLE 11 ROMANIA BAKE-OFF BAKERY PRODUCTS MARKET, BY DISTRIBUTION CHANNEL, 2021-2030 (USD MILLION)
TABLE 12 ROMANIA OFFLINE RETAIL IN BAKE-OFF BAKERY PRODUCTS MARKET, BY TYPE, 2021-2030 (USD MILLION)
TABLE 13 ROMANIA ONLINE RETAIL IN BAKE-OFF BAKERY PRODUCTS MARKET, BY TYPE, 2021-2030 (USD MILLION)
List of Figure
FIGURE 1 ROMANIA BAKED-OFF BAKERY PRODUCTS MARKET: SEGMENTATION
FIGURE 2 ROMANIA BAKE-OFF BAKERY PRODUCTS MARKET: DATA TRIANGULATION
FIGURE 3 ROMANIA BAKE-OFF BAKERY PRODUCTS MARKET: DROC ANALYSIS
FIGURE 4 ROMANIA BAKE-OFF BAKERY PRODUCTS MARKET: COUNTRY VS REGIONAL MARKET ANALYSIS
FIGURE 5 ROMANIA BAKE-OFF BAKERY PRODUCTS MARKET: COMPANY RESEARCH ANALYSIS
FIGURE 6 ROMANIA BAKE-OFF BAKERY PRODUCTS MARKET: INTERVIEW DEMOGRAPHICS
FIGURE 7 ROMANIA BAKE-OFF BAKERY PRODUCTS MARKET: DBMR MARKET POSITION GRID
FIGURE 8 ROMANIA BAKE-OFF BAKERY PRODUCTS MARKET: VENDOR SHARE ANALYSIS
FIGURE 9 ROMANIA BAKE-OFF BAKERY PRODUCTS MARKET: MARKET END-USER COVERAGE GRID
FIGURE 10 ROMANIA BAKE-OFF BAKERY PRODUCTS MARKET: MULTIVARIATE MODELLING
FIGURE 11 ROMANIA BAKE-OFF BAKERY PRODUCTS MARKET: PRODUCT TYPE TIMELINE CURVE
FIGURE 12 ROMANIA BAKE-OFF BAKERY PRODUCTS MARKET: SEGMENTATION
FIGURE 13 INCREASING INNOVATION WITH NEW FLAVOURS IN BAKERY PRODUCT IS EXPECTED TO DRIVE ROMANIA BAKE-OFF BAKERY PRODUCTS MARKET GROWTH IN THE FORECAST PERIOD OF 2023 TO 2030
FIGURE 14 BREAD IS EXPECTED TO ACCOUNT FOR THE LARGEST SHARE OF ROMANIA BAKE-OFF BAKERY PRODUCTS MARKET IN 2023 TO 2030
FIGURE 15 VARIOUS PROMOTIONAL ACTIVITIES
FIGURE 16 CONSUMER SPENDING OF ROMANIA IN USD MILLION
FIGURE 17 SHOPPING BEHAVIOUR OF BAKERY PRODUCTS IN ROMANIA
FIGURE 18 DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES OF THE ROMANIA BAKE-OFF BAKERY PRODUCTS MARKET
FIGURE 19 BREAD & BAKERY GOODS PRODUCTION IN ROMANIA (USD BILLION)
FIGURE 20 NEW FLAVOURS AND INGREDIENTS
FIGURE 21 FREQUENCY OF BUYING BREAD AND BAKERY PRODUCTS DURING THE PANDEMIC AS COMPARED TO THE PRE-COVID-19 PERIOD AS PER COUNTIES (BN: BISTRITA-NASAUD, BH: BIHOR, CJ: CLUJ, MM: MARAMURES, SM: SATU-MARE, SJ: SALAJ)
FIGURE 22 ROMANIA BAKE-OFF BAKERY PRODUCTS MARKET: BY PRODUCT TYPE, 2022
FIGURE 23 ROMANIA BAKE-OFF BAKERY PRODUCTS MARKET: BY PRODUCT CATEGORY, 2022
FIGURE 24 ROMANIA BAKE-OFF BAKERY PRODUCTS MARKET: BY NATURE, 2022
FIGURE 25 ROMANIA BAKE-OFF BAKERY PRODUCTS MARKET: BY END USER, 2022
FIGURE 26 ROMANIA BAKE-OFF BAKERY PRODUCTS MARKET: BY DISTRIBUTION CHANNEL, 2022
FIGURE 27 ROMANIA BAKE-OFF BAKERY PRODUCTS MARKET: COMPANY SHARE 2022 (%)
