Sports flooring plays a crucial role in ensuring athlete performance, injury prevention, and user satisfaction. This case study explores the challenges faced by a client during the launches of new sport flooring in existing market. Data Bridge Market Research, a leading market research and consulting firm successfully entertained client challenges and requirements. DBMR provide full fledge product launch road map and exclusive market strategy which prosperously provide right direction to the client.

Client Challenges

The client, a prominent manufacturer of flooring, faced several challenges in launching products in sport flooring. These challenges included:

  • Difficulty in finding the best possible solution for launching new sports flooring products in the existing market

  • Wants to know the GTM (go-to-market) strategy

  • Know the existing market players across the globe and market share

Wanted to know about the serviceable obtainable market (SOM) of sports flooring

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