- In August 2024, chronicle Books announced a realignment and expansion of its Children’s Publishing Group, with key editorial and marketing hires under the direction of Jody Mosley, enhancing its offerings in licensed publishing, chapter books, and graphic novels
- In June 2024, HarperCollins Children's Books has partnered with Girl Scouts of the USA to launch a new publishing program featuring eight books focused on themes of friendship, leadership, and taking action. The series begins with Maven Takes the Lead (Sept 2024) and includes nonfiction titles like Take Action (2025) and The Ultimate Friendship Journal (2025). The program aims to inspire young readers to make the world a better place, with additional titles through 2026
- In November, 2024, Bookimagic launched a new platform that allows families to transform their cherished stories into personalized children’s books. This innovative platform offers users the opportunity to create custom books that feature unique illustrations, professionally designed layouts, and print-ready files. Families can customize books by integrating their loved ones as the main characters, creating an interactive and meaningful reading experience
- In April 2024, Manimal Tales announced the launch of its latest personalized book, Mommy and Us, just in time for Mother’s Day. This unique and interactive book is designed to celebrate the bond between mothers and their children, making it the perfect heartfelt gift for this special occasion. Mommy and Us captures key moments from birth to age ten, offering a nostalgic and joyous reflection on the milestones of motherhood—from playful tickling and piggyback rides to chasing rainbows and late-night board games. The book is highly customizable, with space for up to four children, allowing each child’s name to be included, creating a one-of-a-kind keepsake
Table of Content
1 INTRODUCTION
1.1 OBJECTIVES OF THE STUDY
1.2 MARKET DEFINITION
1.3 OVERVIEW OF U.S. PERSONALIZED CHILDREN’S BOOKS MARKET
1.4 CURRENCY AND PRICING
1.5 LIMITATIONS
1.6 MARKETS COVERED
2 MARKET SEGMENTATION
2.1 MARKETS COVERED
2.2 GEOGRAPHICAL SCOPE
2.3 YEARS CONSIDERED FOR THE STUDY
2.4 DBMR TRIPOD DATA VALIDATION MODEL
2.5 PRIMARY INTERVIEWS WITH KEY OPINION LEADERS
2.6 DBMR MARKET POSITION GRID
2.7 MULTIVARIATE MODELING
2.8 PRODUCT TIMELINE CURVE
2.9 SECONDARY SOURCES
2.1 ASSUMPTIONS
3 EXECUTIVE SUMMARY
4 PREMIUM INSIGHTS
5 MARKET OVERVIEW
5.1 DRIVERS
5.1.1 INCREASED DEMAND FOR PERSONALIZED LEARNING
5.1.2 GROWTH IN E-COMMERCE AND ONLINE SHOPPING
5.1.3 PARENTAL INTEREST IN UNIQUE GIFTS
5.1.4 ADVANCEMENTS IN PRINTING TECHNOLOGY
5.2 RESTRAINTS
5.2.1 HIGH PRODUCTION COSTS ON CHILDREN PERSONALIZED BOOKS
5.2.2 DATA PRIVACY CONCERNS MAY DETER PARENTS FROM SHARING PERSONAL DETAILS FOR BOOK CUSTOMIZATION
5.3 OPPORTUNITIES
5.3.1 PARTNERSHIPS WITH EDUCATIONAL INSTITUTIONS
5.3.2 EXPANSION OF LICENSING AGREEMENTS WITH POPULAR FRANCHISES
5.4 CHALLENGES
5.4.1 CHANGING CONSUMER PREFERENCES TO ONLINE GAMES
5.4.2 COMPLEXITY IN CUSTOMIZATION CHILDREN BOOKS
6 US PERSONALIZED CHILDREN’S BOOKS MARKET, BY PRODUCT
6.1 OVERVIEW
6.2 PHYSICAL BOOK
6.3 E-BOOK
7 U.S. PERSONALIZED CHILDREN’S BOOKS MARKET, BY AGE GROUP
7.1 OVERVIEW
7.2 AGES 3-5
7.3 AGES 6-9
7.4 AGES 10-12
7.5 BABY-2
7.6 ABOVE 12
8 U.S. PERSONALIZED CHILDREN’S BOOKS MARKET, BY GENRE & THEME
8.1 OVERVIEW
8.2 ADVENTURE & FANTASY
8.3 PICTURE BOOKS
8.4 MYSTERY & DETECTIVE
8.5 SCIENCE FICTION
8.6 OTHERS
9 U.S. PERSONALIZED CHILDREN’S BOOKS MARKET, BY DISTRIBUTION CHANNEL
9.1 OVERVIEW
9.2 ONLINE
9.3 OFFLINE
10 U.S. PERSONALIZED CHILDREN’S BOOKS MARKET, COMPANY LANDSCAPE
10.1 COMPANY SHARE ANALYSIS: U.S.
11 SWOT ANALYSIS
12 COMPANY PROFILES
12.1 PENGUIN RANDOM HOUSE LLC
12.1.1 COMPANY SNAPSHOT
12.1.2 PRODUCT PORTFOLIO
12.1.3 RECENT DEVELOPMENT
12.2 HARPERCOLLINS PUBLISHERS
12.2.1 COMPANY SNAPSHOT
12.2.2 PRODUCT PORTFOLIO
12.2.3 RECENT DEVELOPMENT
12.3 HACHETTE BOOK GROUP
12.3.1 COMPANY SNAPSHOT
12.3.2 PRODUCT PORTFOLIO
12.3.3 RECENT DEVELOPMENT
12.4 SIMON & SCHUSTER, LLC
12.4.1 COMPANY SNAPSHOT
12.4.2 PRODUCT PORTFOLIO
12.4.3 RECENT DEVELOPMENT
12.5 CHRONICLE BOOKS
12.5.1 COMPANY SNAPSHOT
12.5.2 PRODUCT PORTFOLIO
12.5.3 RECENT DEVELOPMENT
12.6 GHOST BOOK AUTHORS
12.6.1 COMPANY SNAPSHOT
12.6.2 PRODUCT PORTFOLIO
12.6.3 RECENT DEVELOPMENT
12.7 IMAGO GROUP
12.7.1 COMPANY SNAPSHOT
12.7.2 PRODUCT PORTFOLIO
12.7.3 RECENT DEVELOPMENT
12.8 MACMILLAN PUBLISHERS
12.8.1 COMPANY SNAPSHOT
12.8.2 PRODUCT PORTFOLIO
12.8.3 RECENT DEVELOPMENT
12.9 TIMES GHOSTWRITERS
12.9.1 COMPANY SNAPSHOT
12.9.2 PRODUCT PORTFOLIO
12.9.3 RECENT DEVELOPMENT
12.1 WRITERS OF USA
12.10.1 COMPANY SNAPSHOT
12.10.2 PRODUCT PORTFOLIO
12.10.3 RECENT DEVELOPMENT
13 QUESTIONNAIRE
10 RELATED REPORTS
List of Figure
FIGURE 1 U.S. PERSONALIZED CHILDREN’S BOOKS MARKET: SEGMENTATION
FIGURE 2 U.S. PERSONALIZED CHILDREN’S BOOKS MARKET: DATA TRIANGULATION
FIGURE 3 U.S. PERSONALIZED CHILDREN’S BOOKS MARKET: DROC ANALYSIS
FIGURE 4 U.S. PERSONALIZED CHILDREN’S BOOKS MARKET: GLOBAL VS REGIONAL MARKET ANALYSIS
FIGURE 5 U.S. PERSONALIZED CHILDREN’S BOOKS MARKET: COMPANY RESEARCH ANALYSIS
FIGURE 6 U.S. PERSONALIZED CHILDREN’S BOOKS MARKET: INTERVIEW DEMOGRAPHICS
FIGURE 7 U.S. PERSONALIZED CHILDREN’S BOOKS MARKET: DBMR MARKET POSITION GRID
FIGURE 8 U.S. PERSONALIZED CHILDREN’S BOOKS MARKET: MULTIVARIATE MODELING
FIGURE 9 U.S. PERSONALIZED CHILDREN’S BOOKS MARKET: PRODUCT TIMELINE CURVE
FIGURE 10 U.S. PERSONALIZED CHILDREN’S BOOKS MARKET: SEGMENTATION
FIGURE 11 TWO SEGMENTS COMPRISE THE U.S. PERSONALIZED CHILDREN’S BOOKS MARKET, BY PRODUCT
FIGURE 12 U.S. PERSONALIZED CHILDREN’S BOOKS MARKET, BY MARKET REVENUE, PRODUCT & VENDOR PENETRATION MATRIX
FIGURE 13 U.S. PERSONALIZED CHILDREN’S BOOKS MARKET, BY STRATEGIC DECISIONS
FIGURE 14 INCREASED DEMAND FOR PERSONALIZED LEARNING IS EXPECTED TO DRIVE THE U.S. PERSONALIZED CHILDREN’S BOOKS MARKET DURING THE FORECAST PERIOD OF 2024 TO 2031
FIGURE 15 PHYSICAL BOOK SEGMENT IS EXPECTED TO ACCOUNT FOR THE LARGEST SHARE OF THE U.S. PERSONALIZED CHILDREN’S BOOKS MARKET IN 2024 & 2031
FIGURE 16 DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES OF THE U.S. PERSONALIZED CHILDREN’S BOOKS MARKET
FIGURE 17 U.S. PERSONALIZED CHILDREN’S BOOKS MARKET: BY PRODUCT, 2023
FIGURE 18 U.S. PERSONALIZED CHILDREN’S BOOKS MARKET: BY AGE GROUP, 2023
FIGURE 19 U.S. PERSONALIZED CHILDREN’S BOOKS MARKET: BY PRICE RANGE, 2023
FIGURE 20 U.S. PERSONALIZED CHILDREN’S BOOKS MARKET: BY DISTRIBUTION CHANNEL, 2023
FIGURE 21 U.S. PERSONALIZED CHILDREN’S BOOKS MARKET COMPANY SHARE 2023 (%)