Global Online Clothing Rental Market
市场规模（十亿美元）
CAGR :
% 
 Forecast Period |
2022 –2029 |
 Market Size (Base Year) |
USD 1.86 Billion |
 Market Size (Forecast Year) |
USD 3.77 Billion |
 CAGR |
% |
| Major Markets Players |
|
>全球在线服装租赁市场，按产品类型（针织品、裤子和牛仔裤、连身裤、西装和运动夹克、外套和夹克、裙子和短裤以及民族服饰）、商业模式（独立模式和订阅模式）、消费者导向（男士、女士和儿童）、最终用户（企业对企业 (B2B)、企业对消费者 (B2C) 和消费者对消费者 (C2C)）划分 - 行业趋势和预测到 2031 年。
在线服装租赁市场分析和规模
网上服装租赁市场因其便利性和可持续性而蓬勃发展，提供不受所有权限制的设计师服装。这促进了循环经济，减少了时尚浪费，同时为客户节省了金钱和空间。它的优点包括价格实惠、种类繁多和环保责任，使其成为现代消费者的首选，包括男士租赁服装。
2023 年全球在线服装租赁市场规模价值 20.6 亿美元，预计到 2031 年将达到 46.1 亿美元，2024 年至 2031 年预测期内的复合年增长率为 10.60%。除了市场价值、增长率、细分市场、地理覆盖范围、市场参与者和市场情景等市场洞察外，Data Bridge 市场研究团队策划的市场报告还包括深入的专家分析、进出口分析、定价分析、生产消费分析和消费者行为。
报告范围和市场细分
|
报告指标 |
细节 |
|
预测期 |
2024 至 2031 年 |
|
基准年 |
2023 |
|
历史岁月 |
2022（可定制为 2016 - 2021） |
|
定量单位 |
收入（单位：十亿美元）、销量（单位：台）、定价（美元） |
|
涵盖的领域 |
产品类型（针织品、裤子和牛仔裤、连身裤、西装和运动夹克、外套和夹克、裙子和短裤以及民族服饰）、商业模式（独立模式和订阅模式）、消费者导向（男士、女士和儿童）、最终用户（企业对企业 (B2B)、企业对消费者 (B2C) 和消费者对消费者 (C2C)） |
|
覆盖国家 |
美国、加拿大、墨西哥、德国、瑞典、波兰、丹麦、意大利、英国、法国、西班牙、荷兰、比利时、瑞士、土耳其、俄罗斯、欧洲其他地区、日本、中国、印度、韩国、新西兰、越南、澳大利亚、新加坡、马来西亚、泰国、印度尼西亚、菲律宾、亚太其他地区、巴西、阿根廷、南美洲其他地区、阿联酋、沙特阿拉伯、阿曼、卡塔尔、科威特、南非以及中东和非洲其他地区 |
|
涵盖的市场参与者 |
Rent the Runway（美国）、Omapal Technologies Private Limited（印度）、GlamCorner（澳大利亚）、UNION STATION KANSAS CITY（美国）、Etiquette Formal Hire Ltd.（英国）、Le Tote, Inc.（美国）、Flyrobe（印度）、Chic by Choice（葡萄牙）、La Reina（美国）、STYLE LEND（美国）、Gwynnie Bee Inc.（美国）、AEO Management Co.（美国）、Poshmark, Inc.（美国）、Envoged（印度）、寺库控股（中国）和 Share Wardrobe（美国） |
|
市场机会 |
|
Market Definition
Online clothing rental services allow customers to borrow garments for events, paying a fraction of the retail price. This model offers variety, convenience, and sustainability, providing trendy outfits without ownership commitment. By reducing fashion waste and fostering a circular economy, online clothing rental promotes eco-friendly practices, revolutionizing the apparel industry.
Online Clothing Rental Market Dynamics
Drivers
- Cost-Effective Fashion Access
Clothing rental offers budget-conscious consumers access to premium designer items at a fraction of their retail price. For instance, renting a designer dress for a special occasion might cost only a fraction of its retail price, allowing individuals to indulge in luxury fashion without breaking the bank. This cost-effective solution enables shoppers to maintain a stylish wardrobe without the financial commitment of purchasing expensive garments outright.
- Trend-Consciousness among Consumer
Renting clothes satisfies the trend-conscious consumer's desire to stay stylish without the commitment of ownership. As fashion evolves quickly, renting provides a convenient option for trying new looks without the burden of long-term investment. This flexibility appeals to individuals who value staying current while avoiding the accumulation of unused garments.
Opportunities
- Peer Influence and Social Media
Social media influencers and celebrities influence fashion trends, often showcasing rented clothing to their followers. For instance, when a popular fashion blogger shares photos of themselves wearing rented designer dresses for various events, it normalizes clothing rental and inspires their audience to explore similar options. This word-of-mouth marketing amplifies the reach of clothing rental services, driving more consumers to consider renting rather than buying.
- Occasional Wear Needs
Renting clothes for special events such as weddings, parties, or job interviews provides a cost-effective solution, sparing consumers the expense and storage hassle of owning attire they might only wear infrequently. It offers access to high-quality garments without the commitment, aligning with changing consumer preferences for sustainability and experience-based consumption.
Restraints/Challenges
- Logistics and Shipping Costs
High logistics and shipping expenses hinder the online clothing rental market, particularly for services operating across national or international borders. The costs incurred in transporting rented items back and forth pose a significant barrier, impacting profitability and scalability. This challenge adds financial strain, limiting the market's potential growth and adoption.
- Fit and Sizing Issues
Fit and sizing issues plague the online clothing rental market, often resulting in dissatisfaction and returns. The absence of physical try-on options further deters potential customers, exacerbating the challenge. Ensuring accurate sizing remotely remains a significant hurdle, undermining the industry's viability and customer trust.
This market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.
Recent Developments
- In May 2023, ASOS, a British online fashion retailer, launches its inaugural rental collection, offering over 180 styles focused on women's occasion wear. The range includes attire for wedding guests, bridal wear, and bridesmaid dresses, catering to diverse body types with options in curve, petite, and tall sizes
- In April 2022, Flyrobe partners with Franchise Mart for franchise expansion under RENT IT BAE, an online premium rental service. This collaboration aims to bring the latest fashion trends directly to customers' doorsteps, enhancing convenience and accessibility to upscale fashion
- In December 2021, Flyrobe, a fashion rental business, surpasses 1.0 million customers amid its recovery from the pandemic. Currently operating in 30 Indian cities, the company's milestone underscores the resilience of the rental fashion industry and its enduring appeal to consumers seeking cost-effective style solutions
Online Clothing Rental Market Scope
The market is segmented on the basis of product type, business model, consumer orientation, and end-user. The growth amongst these segments will help you analyze meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.
Product Type
- Knitwear
- Trousers and Jeans
- Jumpsuits
- Suits and Blazers
- Coats and Jackets
- Skirt and Shorts
- Ethnic Wear
Business Model
- Standalone Model
- Subscription Model
Consumer Orientation
- Men
- Women
- Kids
End-User
- Business-to-Business (B2B)
- Business-to-Consumer (B2C)
- Consumer-to-Consumer (C2C)
Online Clothing Rental Market Regional Analysis/Insights
The market is analyzed, and market size insights and trends are provided by product type, business model, consumer orientation, and end-user as referenced above.
市场报告涉及的国家包括美国、加拿大、墨西哥、德国、瑞典、波兰、丹麦、意大利、英国、法国、西班牙、荷兰、比利时、瑞士、土耳其、俄罗斯、欧洲其他地区、日本、中国、印度、韩国、新西兰、越南、澳大利亚、新加坡、马来西亚、泰国、印度尼西亚、菲律宾、亚太其他地区、巴西、阿根廷、南美洲其他地区、阿联酋、沙特阿拉伯、阿曼、卡塔尔、科威特、南非以及中东和非洲其他地区。
预计欧洲市场将出现大幅增长。这一增长是由对可持续时尚的需求不断增长和成熟的租赁平台的存在推动的，推动消费者更倾向于环保且经济实惠的服装选择。
北美预计将主导市场，利用其先进的电子商务基础设施、消费者广泛采用的租赁服务以及强大的时尚文化，使该地区成为关键参与者。
报告的国家部分还提供了影响市场当前和未来趋势的各个市场影响因素和市场监管变化。下游和上游价值链分析、技术趋势和波特五力分析、案例研究等数据点是用于预测各个国家市场情景的一些指标。此外，在提供国家数据的预测分析时，还考虑了全球品牌的存在和可用性以及它们因来自本地和国内品牌的大量或稀缺竞争而面临的挑战、国内关税和贸易路线的影响。
竞争格局和在线服装租赁市场份额分析
市场竞争格局按竞争对手提供详细信息。详细信息包括公司概况、公司财务状况、产生的收入、市场潜力、研发投资、新市场计划、全球影响力、生产基地和设施、生产能力、公司优势和劣势、产品发布、产品宽度和广度、应用主导地位。以上提供的数据点仅与公司对市场的关注有关。
市场上的一些主要参与者包括：
- Rent the Runway（美国）
- Omapal Technologies Private Limited（印度）
- GlamCorner（澳大利亚）
- 堪萨斯城联合车站（美国）
- Etiquette Formal Hire Ltd.（英国）
- Gwynnie Bee Inc.（美国）
- Le Tote, Inc.（美国）
- FLYROBE（印度）
- Chic by Choice（葡萄牙）
- 拉雷纳（美国）
- STYLE LEND（美国）
- AEO 管理公司（美国）
- Poshmark, Inc.（美国）
- Envoged（印度）
- 寺库控股 (中国)
- 分享衣柜（美国）
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研究方法
Data collection and base year analysis are done using data collection modules with large sample sizes. The stage includes obtaining market information or related data through various sources and strategies. It includes examining and planning all the data acquired from the past in advance. It likewise envelops the examination of information inconsistencies seen across different information sources. The market data is analysed and estimated using market statistical and coherent models. Also, market share analysis and key trend analysis are the major success factors in the market report. To know more, please request an analyst call or drop down your inquiry.
The key research methodology used by DBMR research team is data triangulation which involves data mining, analysis of the impact of data variables on the market and primary (industry expert) validation. Data models include Vendor Positioning Grid, Market Time Line Analysis, Market Overview and Guide, Company Positioning Grid, Patent Analysis, Pricing Analysis, Company Market Share Analysis, Standards of Measurement, Global versus Regional and Vendor Share Analysis. To know more about the research methodology, drop in an inquiry to speak to our industry experts.
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