Global Fruit Flavour Bubble Tea Market – Industry Trends and Forecast to 2029

Global Fruit Flavour Bubble Tea Market, By Ingredient (Black Tea, Green Tea, Oolong Tea, and White Tea), Component (Flavour, Creamer, Sweetener, Liquid, Tapioca Pearls and Others) – Industry Trends and Forecast to 2029.

Fruit Flavour Bubble Tea Market Analysis and Size

Tea is a refreshing drink that aids in stress reduction and is widely consumed around the world. Tea contains a lot of antioxidants and flavonoids. People's changing lifestyles are gradually increasing the demand for varieties in tea flavours, and a sizable portion of the population now prefers fruit teas to caffeinated tea forms. This is an essential aspect of market growth and is expected to ensure a consistent customer base for the market in the coming years.

Data Bridge Market Research analyses that the fruit flavour bubble tea market which was valued at USD 3.63 billion in 2021 is expected to reach the value of USD 6.67 billion by 2029, at a CAGR of 7.90% during the forecast period. In addition to the insights on market scenarios such as market value, growth rate, segmentation, geographical coverage, and major players, the market reports curated by the Data Bridge Market Research also include in-depth expert analysis, geographically represented company-wise production and capacity, network layouts of distributors and partners, detailed and updated price trend analysis and deficit analysis of supply chain and demand.

Fruit Flavour Bubble Tea Market Scope and Segmentation

Market Definition

The fruit flavour is a type of Taiwanese tea-based drink invented in the 1980s in Taichung and Tainan. The majority of bubble tea recipes include a tea base combined with milk or fruit, to which chewy tapioca balls and fruit jelly are frequently added. Ice-blended versions are typically blended with syrup or fruit, resulting in a slushy texture.

Fruit Flavour Bubble Tea Market Dynamics

Drivers

• Growing trend of casual dining and experimentation in food industry

Significant growth in the food and beverage industry around the world is one of the major factors driving the market's positive outlook. Restaurants and cafes offering quick service, fast food, and casual dining are increasingly experimenting with bubble tea flavours to provide their customers with novel beverage variations. Furthermore, rising health consciousness among the general public and increased awareness about the benefits of regular consumption of bubble tea are propelling market growth.

• Product innovations and introduction of new exotic flavours

These drinks are low in calories and can help with concentration, memory, motivation, and learning. Furthermore, various product innovations, such as the introduction of bubble teas in exotic flavours and aesthetically pleasing packaging, are boosting market growth. Other factors, such as rising consumer spending power and the proliferation of social media and retail e-commerce platforms, are expected to propel the market forward.

Opportunities

Several manufacturers are developing tea bags with compostable and biodegradable outer packaging to reduce their carbon footprint. They are also introducing ready-to-drink variants to broaden their product portfolio and boost overall sales. Furthermore, they are investing in innovative marketing strategies and celebrity endorsements, which are expected to boost market growth in the coming years.

Restraints

The inclusion of artificial preservatives, colour, and excess sugar in bubble tea, as well as rising coffee consumption, are among the major factors acting as restraints and will further challenge the fruit flavour bubble tea market during the forecast period.

This fruit flavour bubble tea market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the fruit flavour bubble tea market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.

Impact and Current Market Scenario of Raw Material Shortage and Shipping Delays

Data Bridge Market Research offers a high-level analysis of the market and delivers information by keeping in account the impact and current market environment of raw material shortage and shipping delays. This translates into assessing strategic possibilities, creating effective action plans, and assisting businesses in making important decisions.

Apart from the standard report, we also offer in-depth analysis of the procurement level from forecasted shipping delays, distributor mapping by region, commodity analysis, production analysis, price mapping trends, sourcing, category performance analysis, supply chain risk management solutions, advanced benchmarking, and other services for procurement and strategic support.

COVID-19 Impact on Fruit Flavour Bubble Tea Market

COVID 19 did contribute to an increase in the market for fruit flavour bubble tea. People preferred to use the non-store-based segment for getting their products at home because they were not leaving their homes because of the governments' precautionary instructions for COVID; the store-based segment was not widely preferred at the time. COVID has still resulted in the market and its key players doing well during the lockdown months. Furthermore, once the situation was stabilised, the store-based distribution channel segment resumed its normal sales rate. However, the impact on the manufacturing unit was significant in the early months of 2020.

Expected Impact of Economic Slowdown on the Pricing and Availability of Products

When economic activity slows, industries begin to suffer. The forecasted effects of the economic downturn on the pricing and accessibility of the products are taken into account in the market insight reports and intelligence services provided by DBMR. With this, our clients can typically keep one step ahead of their competitors, project their sales and revenue, and estimate their profit and loss expenditures.

Recent Development

• In March 2022 Irish Distillers recently released a limited-edition lineup of single pot still whiskeys aged in unusual Japanese casks. The series includes three single pot-still whiskeys, including a 33-Year-Old aged three years in Japanese Mizunara oak casks and two other expressions aged for more than a year in Japanese Chestnut and Japanese Cedarwood casks. The cedar logs are sourced from the Kyushu region of southern Japan, where the warm, damp climate produces a fragrant and porous wood that contributes to the whiskey's depth of flavour of herbal tea, clove spice, caraway seeds, and a fruit finish.

Global Fruit Flavour Bubble Tea Market Scope

The fruit flavour bubble tea market is segmented on the basis of ingredients and components. The growth amongst these segments will help you analyze meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Ingredients

• Black Tea
• Green Tea
• Oolong Tea
• White Tea

Components

• Flavour
• Creamer
• Sweetener
• Liquid
• Tapioca Pearls
• Others

Fruit Flavour Bubble Tea Market Regional Analysis/Insights

The fruit flavour bubble tea market is analysed and market size insights and trends are provided by country, ingredients and components as referenced above.

The countries covered in the fruit flavour bubble tea market report are U.S., Canada, Mexico in North America, Germany, Sweden, Poland, Denmark, Italy, U.K., France, Spain, Netherland, Belgium, Switzerland, Turkey, Russia, Rest of Europe in Europe, Japan, China, India, South Korea, New Zealand, Vietnam, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in Asia-Pacific (APAC), Brazil, Argentina, Rest of South America as a part of South America, UAE, Saudi Arabia, Oman, Qatar, Kuwait, South Africa, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA).

Asia-Pacific dominates the market because of the high consumption of fruit flavour bubble tea in this region, Europe is expected to be the fastest growing region in terms of fruit flavour bubble tea because of rising demand for healthy hot beverages.

The country section of the report also provides individual market impacting factors and changes in market regulation that impact the current and future trends of the market. Data points like down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.   

Competitive Landscape and Fruit Flavour Bubble Tea Market Share Analysis

The fruit flavour bubble tea market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus related to fruit flavour bubble tea market.

Some of the major players operating in the fruit flavour bubble tea market are:

• Tata Consumer Product Limited (India)
• Unilever (U.K.)
• Associated British Foods plc (U.K.)
• Vahdam (India)
• Celestial Seasonings (U.S.)
• Bombay Burmah Trading Corporation Limited (India)
• Stash Tea (U.S.)
• Bigelow Tea (U.S.)
• Shangri-la Tea (U.S.)
• Yogi (U.S.)
• Republic of Tea (U.S.)
• Mighty Leaf Tea (Canada)
• Numi, Inc. P.B.C (U.S.)