글로벌 식물성 육류 시장 규모, 점유율 및 추세 분석 보고서 – 산업 개요 및 2031년까지의 예측

식물성 고기 시장 분석

식물성 육류 시장은 기술과 육류 대체품을 만드는 방법의 발전으로 인해 급속한 성장을 경험하고 있습니다. 최근 혁신에는 질감과 풍미를 향상시켜 제품을 더 맛있게 만드는 압출 기술이 포함됩니다. Beyond Meat 및 Impossible Foods와 같은 회사는 동물 고기의 맛과 육즙을 모방하는 헤모 단백질 통합과 같은 고급 식품 과학 기술을 사용하고 있습니다.

게다가 3D 프린팅은 새로운 방법으로 부상하고 있으며, 사용자 정의 가능한 모양과 질감을 허용하여 소비자의 매력을 향상시킵니다. 이 기술은 생산 효율성을 개선할 뿐만 아니라 다양한 식단 선호도에 부응합니다. 시장은 건강, 환경 문제 및 동물 복지에 대한 인식이 커지면서 강화되어 소비자가 식물성 식단으로 전환하게 되었습니다. 소매업체는 식물성 제품 라인을 점점 더 확장하고 있으며, 식품 제조업체와 기술 회사 간의 파트너십은 혁신적인 솔루션의 길을 열어 시장 성장을 더욱 촉진하고 있습니다.

식물성 고기 시장 규모

글로벌 식물성 고기 시장 규모는 2023년에 112억 7천만 달러로 평가되었으며, 2031년까지 338억 5천만 달러에 도달할 것으로 예상되며, 2024년에서 2031년까지의 예측 기간 동안 CAGR은 12.74%입니다. Data Bridge Market Research에서 큐레이팅한 시장 보고서에는 시장 가치, 성장률, 세분화, 지리적 범위, 주요 업체와 같은 시장 시나리오에 대한 통찰력 외에도 심층적인 전문가 분석, 가격 분석, 브랜드 점유율 분석, 소비자 설문 조사, 인구 통계 분석, 공급망 분석, 가치 사슬 분석, 원자재/소모품 개요, 공급업체 선택 기준, PESTLE 분석, Porter 분석 및 규제 프레임워크가 포함됩니다.

식물성 육류 시장 동향

“플렉시테리언 다이어트의 인기 증가”

식물성 고기 시장은 주로 채식주의 라이프스타일을 장려하면서도 가끔씩 고기를 먹는 것을 허용하는 플렉시테리언 다이어트의 인기 증가로 인해 상당한 성장을 목격하고 있습니다. 이러한 추세는 건강을 의식하는 소비자와 환경적 지속 가능성에 관심이 있는 사람들에게 어필합니다. Beyond Meat 및 Impossible Foods와 같은 주요 식품 회사는 기존 고기의 맛과 질감을 모방한 신제품을 출시하여 이러한 추세를 이용했습니다. 예를 들어, 2022년 10월, 식물성 고기 산업의 선구자인 Beyond Meat, Inc.는 육즙이 많고 육즙이 많은 스테이크 팁의 경험을 재현하도록 설계된 혁신적인 제품인 Beyond Steak를 출시했습니다. 이 식물성 옵션은 만족스러운 맛을 제공할 뿐만 아니라 기존 육류 제품에 비해 건강과 환경적 이점을 제공합니다. Beyond Meat는 고기 애호가와 건강을 의식하는 소비자에게 어필함으로써 대체 단백질 시장을 계속 선도하고 있습니다.

보고서 범위 및 식물성 육류 시장 세분화  

Plant-Based Meat Market Definition

Plant-based meat refers to meat alternatives made primarily from plant ingredients designed to mimic the taste, texture, and nutritional profile of traditional meat products. Common sources include legumes, grains, soy, and peas, often enhanced with flavors, oils, and binding agents. These products cater to vegetarians, vegans, and flexitarians, addressing concerns about health, environmental sustainability, and animal welfare. Popular instances include veggie burgers, plant-based sausages, and meatless nuggets. The plant-based meat market has experienced significant growth, driven by increasing consumer demand for healthier, eco-friendly options and innovations in food technology that enhance the sensory experience of these alternatives.

Plant-Based Meat Market Dynamics

Drivers

• Growing Soy's Demand and Benefits

All standard (nine) amino acids necessary for the development of the human body are present in soy when it is raw. The demand for soy in plant-based meat products will increase over the coming years due to its capacity to improve the finished product's water absorption, solubility, emulsification, viscosity, anti-oxidation, and texture. The popularity of various plant-based meat alternatives keeps rising, expanding, and diversifying the category. Along with plant-based beef, there is a growing demand for plant-based chicken, pork, and seafood. Over the forecast period, the exponential growth of chilled plant-based meat will continue. It reflects a change in the plant-based industry's approach to product innovation and marketing tactics.

• Increasing Vegetarian Population

The ability of these products to mimic animal-based meat products is a significant factor driving the growth of the plant-based meat market. These goods, for instance, imitate the texture, flavor, aroma, and appearance of animal meat products. The plant-based meat alternatives have lower levels of saturated fat than ground beef and are a great source of fiber, iron, and folate. The plant-based meat substitutes are made of coconut oil, beet juice, and vegetable protein extract. In the upcoming years, it is anticipated that the popularity of the plant-based meat industry will increase due to the shift in consumer preferences toward meat alternatives made possible by the rise in the vegetarian population and the flexitarian diet.

Opportunities

• Innovative Product Development

Innovative product development is creating significant opportunities in the plant-based meat market. Recent advancements in food technology, such as 3D printing and fermentation processes, have led to the creation of more authentic and flavorful plant-based meats. For instance, in January 2022, in response to India's increasing appetite for meatless meals, ITC announced plans to develop a range of plant-based meat products, including vegan burgers and chicken-flavored patties. This initiative positions ITC to tap into the largest market for plant-based substitutes in India, catering to a growing demographic seeking healthier options. With this launch, ITC aims to become a key player in the evolving meat alternatives sector.

• Diverse Culinary Options

The versatility of plant-based meats enhances their appeal across diverse cuisines, presenting significant market opportunities. Consumers increasingly seek flavorful meal options that cater to various dietary preferences, including vegan, vegetarian, and flexitarian diets. For instance, in May 2021, Charoen Pokphand Foods PCL launched the “MEAT ZERO” product line, offering high-quality, entirely plant-based meat alternatives. This initiative aligns with the growing consumer trend towards healthier and more environmentally friendly diets. By focusing on creating meat-such as textures and flavors, MEAT ZERO aims to attract consumers looking for sustainable dietary choices, reinforcing Charoen Pokphand's commitment to innovation in plant-based food production.

Restraints/Challenges

• Taste and Texture

The taste and texture of plant-based meats present a significant challenge for market acceptance. Many consumers still struggle to embrace these products due to their inability to replicate the flavor and mouthfeel of traditional meat accurately. Despite advancements in food technology, achieving the same juiciness, chewiness, and overall sensory experience of animal-derived meats remains elusive. This sensory gap can deter potential buyers who are accustomed to the taste of conventional meat, hindering the growth of the plant-based meat market. Consequently, consumer skepticism persists, limiting broader adoption and making it difficult for brands to compete effectively with traditional meat products.   

• Supply Chain Issues

Supply chain issues significantly hinder the plant-based meat market by impacting the availability and cost of essential raw materials. The production of these products relies on specific ingredients, such as soy, pea protein, and other plant extracts, which can be affected by agricultural fluctuations, climate change, and market demand. Unexpected disruptions, such as adverse weather events or geopolitical tensions, can lead to shortages or price increases, ultimately impacting production efficiency. These fluctuations force manufacturers to adjust their pricing strategies, potentially making plant-based meats less competitive compared to traditional meat products. As a result, these supply chain challenges impede market growth and consumer adoption.

This market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.

Impact and Current Market Scenario of Raw Material Shortage and Shipping Delays

Data Bridge Market Research offers a high-level analysis of the market and delivers information by keeping in account the impact and current market environment of raw material shortage and shipping delays. This translates into assessing strategic possibilities, creating effective action plans, and assisting businesses in making important decisions.

Apart from the standard report, we also offer in-depth analysis of the procurement level from forecasted shipping delays, distributor mapping by region, commodity analysis, production analysis, price mapping trends, sourcing, category performance analysis, supply chain risk management solutions, advanced benchmarking, and other services for procurement and strategic support.

Expected Impact of Economic Slowdown on the Pricing and Availability of Products

When economic activity slows, industries begin to suffer. The forecasted effects of the economic downturn on the pricing and accessibility of the products are taken into account in the market insight reports and intelligence services provided by DBMR. With this, our clients can typically keep one step ahead of their competitors, project their sales and revenue, and estimate their profit and loss expenditures.

Plant-Based Meat Market Scope

The market is segmented on the basis of source, type, product type, process, distribution channel, storage, and end user. The growth amongst these segments will help you analyze meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Source

• Soy
• Wheat
• Pea
• Mycoprotein
• Gluten
• Others

  Type

• Pork
• Beef
• Chicken
• Fish
• Tofu
• Tempeh
• Quorn
• Mushroom
• Seitan
• RTC/RTE
• Natto
• Others

 Product Type

• Burger Patties
• Sausages
• Strips and Nuggets
• Meatballs
• Tenders and cutlets
• Grounds
• Others

 Process

• Grinding
• Mixing
• Blending
• Forming/Shaping
• Freezing Systems
• Storage

 Distribution Channel

• Online platforms
  • E-Commerce
  • Company Owned Websites
• Offline platforms
  • Retail Outlets
  • Food Services

 Storage

• Refrigerated plant-based meat
• Frozen peas based meat
• Shelf stable plant-based meat

 End User

• Households
• Food Industry
• HORECA

Plant-Based Meat Market Regional Analysis

The market is analysed and market size insights and trends are provided by country, source, type, product type, process, distribution channel, storage, and end user as referenced above.

The countries covered in the market report are U.S., Canada, Mexico in North America, Germany, Sweden, Poland, Denmark, Italy, U.K., France, Spain, Netherland, Belgium, Switzerland, Turkey, Russia, Rest of Europe in Europe, Japan, China, India, South Korea, New Zealand, Vietnam, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in Asia-Pacific (APAC), Brazil, Argentina, Rest of South America as a part of South America, U.A.E, Saudi Arabia, Oman, Qatar, Kuwait, South Africa, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA)

Asia-Pacific is expected to dominate the plant-based meat market and will continue to flourish its trend of dominance during the forecast period. The major factors attributable to the region’s dominance are the popularity of plant-based meat products among consumers.

North America is expected to show significant growth during the forecast period due to the rapid shift in consumers' diets from meat consumption to vegan or vegetarian products. In addition, in the U.S., people are more forced towards environmental, health, and ethical consideration, thus, they are switching to alternatives such as plant-based meat.

The country section of the report also provides individual market impacting factors and changes in regulation in the market domestically that impacts the current and future trends of the market. Data points such as down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.

Plant-Based Meat Market Share

The market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus related to market.

Plant-Based Meat Market Leaders Operating in the Market Are:

• Beyond Meat. (U.S.)
• Impossible Foods Inc. (U.S.)
• Maple Leaf Foods. (canada)
• Unilever. (Netherlands)
• Conagra Brands, Inc U.S.)
• Kellogg Co. (U.S.)
• Tofurky (U.S.)
• Valio Oy(Finland)
• Sunfed (New Zealand)
• VBites Foods Ltd (U.K)
• The Kraft Heinz Company. (U.S.)
• Yves Veggie Cuisine (U.S)
• Ojah B.V. (Netherlands)
• Moving Mountains Foods (U.S.)
• Eat Just, Inc. (U.S.)
• LIVEKINDLY Collective (Germany)
• Gooddot (India)
• No Evil Foods (U.S.)

Latest Developments in Plant-Based Meat Market

• In March 2024, Chunk Foods, an innovative biotechnology company, launched a new line of meat alternatives, including a 6-ounce steakhouse cut, a 4-ounce steak, and pulled meat products. These items are crafted from cultured soy and wheat protein, providing a plant-based option for meat lovers. Additionally, the products are fortified with essential nutrients such as B12 and iron, enhancing their nutritional value and appealing to health-conscious consumers
• In March 2024, Coperion, a leader in extrusion and compounding services, unveiled the latest model in its MEGAtex cooling die series, designed specifically for manufacturing high-moisture meat analogs (HMMA). This advanced cooling die enhances production efficiency and product quality, allowing manufacturers to create plant-based meat alternatives that closely mimic the texture and taste of traditional meats, thereby meeting the growing consumer demand for sustainable protein sources
• In September 2023, Novozymes A/S introduced the Vertera ProBite solution, targeting the transformation of the plant-based meat sector. This innovative product enhances the texture of meat alternatives, making them more appealing to consumers who might be hesitant to switch from conventional meat. By improving mouthfeel and sensory experience, Novozymes aims to encourage wider adoption of plant-based diets, catering to the growing interest in healthier and sustainable eating habits
• In August 2023, Nestlé launched its first shelf-stable plant-based minced meat, significantly expanding its vegan product line. This new offering responds to the increasing consumer demand for healthier and sustainable dietary options. By providing a versatile and convenient alternative to traditional minced meat, Nestlé aims to attract both dedicated vegans and those looking to reduce their meat consumption, reinforcing its commitment to sustainability and innovation in food production
• 2022년 10월, 식물성 육류 산업의 선구자인 Beyond Meat, Inc.는 육즙이 많고 육즙이 풍부한 스테이크 팁의 경험을 재현하도록 설계된 혁신적인 제품인 Beyond Steak를 출시했습니다. 이 식물성 옵션은 만족스러운 맛을 제공할 뿐만 아니라 기존 육류 제품에 비해 건강과 환경적 이점을 제공합니다. Beyond Meat는 육류 애호가와 건강을 의식하는 소비자에게 어필함으로써 대체 단백질 시장에서 계속해서 선두를 달리고 있습니다.
• 2022년 3월, Valio Oy는 Gold & Green Foods Oy를 인수하여 모든 지적 재산권, 연구 개발 역량, 브랜드 자산을 확보했습니다. 이 전략적 인수는 국제적 성장을 촉진하는 동시에 핀란드 식물성 식품 시장에서 Valio의 입지를 강화합니다. Valio는 Gold & Green의 전문성과 제품 제공을 통합하여 지속 가능한 식품 옵션 포트폴리오를 확장하고 건강하고 친환경적인 대안에 대한 소비자 수요 증가에 대응하고자 합니다.
• 2022년 1월, 인도에서 육류 없는 식사에 대한 식욕이 증가함에 따라 ITC는 비건 버거와 치킨 풍미 패티를 포함한 다양한 식물성 육류 제품을 개발할 계획을 발표했습니다. 이 이니셔티브를 통해 ITC는 인도에서 가장 큰 식물성 대체 식품 시장을 개척하여 건강한 옵션을 찾는 인구통계학적 집단을 대상으로 합니다. ITC는 이번 출시를 통해 진화하는 육류 대체 식품 부문에서 핵심 플레이어가 되는 것을 목표로 합니다.

SKU-40900