글로벌 피트니스 및 레크리에이션 스포츠 센터 시장 규모, 점유율 및 추세 분석 보고서 – 산업 개요 및 2031년까지의 예측

피트니스 및 레크리에이션 스포츠 센터 시장 분석

피트니스 및 레크리에이션 스포츠 센터 시장은 기술과 혁신적인 방법의 발전으로 인해 상당한 성장을 목격하고 있습니다. 주목할 만한 추세 중 하나는 스마트워치 및 피트니스 추적기 와 같은 웨어러블 피트니스 기술의 통합으로 , 건강 지표에 대한 실시간 데이터를 제공합니다. 이러한 장치는 클라이언트가 진행 상황을 모니터링하고 개인화된 목표를 설정할 수 있도록 하여 사용자 참여를 향상시킵니다.

게다가 피트니스 트레이닝에 가상현실 (VR) 을 사용하는 것이 부상하고 있으며, 다양한 피트니스 수준에 맞는 몰입형 운동 경험을 제공합니다. 이 기술은 운동을 더욱 매력적으로 만들 뿐만 아니라 피트니스 프로그램에서 중도 탈락률을 줄이는 데 도움이 됩니다. 또한 모바일 피트니스 앱의 등장으로 개인화된 트레이닝 계획, 영양 추적 및 커뮤니티 지원이 용이해져 참여가 더욱 촉진됩니다.

또한, 사용자 성과에 따라 저항을 조절하는 스마트 머신과 같은 헬스장 장비의 발전은 운동 효율성을 높이고 있습니다. 대면 수업과 가상 수업을 결합한 하이브리드 모델로의 전환은 피트니스 센터에 새로운 수익원을 열어주었습니다. 전반적으로 이러한 기술적 발전과 방법은 성장을 촉진하고, 다양한 고객을 유치하고, 피트니스 및 레크리에이션 스포츠 센터 시장에서 장기적인 지속 가능성을 보장하는 데 핵심적입니다.

피트니스 및 레크리에이션 스포츠 센터 시장 규모

글로벌 피트니스 및 레크리에이션 스포츠 센터 시장 규모는 2023년에 2,427억 9,000만 달러로 평가되었으며, 2031년까지 3,505억 9,000만 달러에 도달할 것으로 예상되며, 2024년에서 2031년까지의 예측 기간 동안 CAGR은 4.70%입니다. Data Bridge Market Research에서 큐레이팅한 시장 보고서에는 시장 가치, 성장률, 세분화, 지리적 범위, 주요 업체와 같은 시장 시나리오에 대한 통찰력 외에도 심층적인 전문가 분석, 가격 분석, 브랜드 점유율 분석, 소비자 설문 조사, 인구 통계 분석, 공급망 분석, 가치 사슬 분석, 원자재/소모품 개요, 공급업체 선택 기준, PESTLE 분석, Porter 분석 및 규제 프레임워크가 포함됩니다.

피트니스 및 레크리에이션 스포츠 센터 시장 동향

“그룹 피트니스 수업 인기 증가”

피트니스 및 레크리에이션 스포츠 센터 시장은 그룹 피트니스 수업의 인기 상승으로 인해 상당한 성장을 경험하고 있습니다. 스핀, 요가, 고강도 간헐 훈련(HIIT)을 포함한 이러한 수업은 참여자 간의 커뮤니티 참여와 동기를 촉진합니다. 예를 들어, 2020년 9월 Gold's Gym은 피트니스 목표를 추적하고 회원 참여를 강화하도록 설계된 새로운 모바일 앱을 출시했습니다. 이 앱은 개인화된 운동 계획, 진행 상황 추적 및 동기 부여 도구를 제공하여 사용자가 피트니스 여정을 더 쉽게 유지할 수 있도록 했습니다. Gold's Gym은 기술을 수용함으로써 회원과의 연결을 강화하고 건강과 피트니스 열망을 지원하는 귀중한 리소스를 제공하는 것을 목표로 했습니다.

보고서 범위 및 피트니스 및 레크리에이션 스포츠 센터 시장 세분화

피트니스 및 레크리에이션 스포츠 센터 시장 정의

A fitness and recreational sports center is a facility designed to promote health, wellness, and physical activity through a variety of programs and amenities. These centers typically offer gymnasiums, weight training areas, swimming pools, and group exercise classes, catering to individuals of all fitness levels. They also provide recreational activities such as basketball, volleyball, and racquet sports. Many centers host community events, workshops, and fitness assessments to encourage participation and engagement. Additionally, they may offer personal training services, nutritional counseling, and youth sports programs, fostering a supportive environment for individuals and families to improve their physical fitness and overall well-being.

Fitness and Recreational Sports Centre Market Dynamics

Drivers

• Rising Obesity Rates

The increasing prevalence of obesity, which affects over 42% of adults in the U.S., has intensified the search for effective fitness solutions. This alarming trend has led to a growing number of individuals seeking out recreational centers as vital resources for weight management and overall health improvement. Facilities offering specialized programs, such as weight loss boot camps, personal training sessions, and nutrition counseling, cater to those looking to shed pounds and adopt healthier lifestyles. For instance, organizations such as Planet Fitness and Anytime Fitness have seen significant membership growth, driven by their focus on affordable access to exercise and supportive environments for those tackling obesity-related challenges.

• Growing Youth Sports Participation

The increasing emphasis on youth sports participation is significantly driving the fitness and recreational sports center market. Families are recognizing the importance of physical activity for children’s development, leading to higher enrollment in various sports programs. For instance, In July 2020, Life Time Fitness debuted a new line of fitness apparel tailored for active lifestyles. This collection was designed to provide comfort, style, and performance, catering to a wide range of fitness enthusiasts. The launch not only showcased the brand's commitment to quality but also aimed to strengthen its market presence by expanding beyond fitness facilities into the apparel industry, promoting a holistic approach to health and wellness.

Opportunities

• Flexibility in Membership Plans

The introduction of flexible membership options, such as pay-per-visit, short-term memberships, and no-commitment trial periods, creates significant opportunities in the fitness market. These plans cater to diverse consumer needs, attracting those who may be hesitant to commit long-term due to financial concerns or uncertain workout habits. For instance, In June 2020, 24 Hour Fitness launched an exciting new line of fitness equipment designed to meet the diverse needs of its members. This launch aimed to enhance workout experiences, offering innovative and high-quality options for strength training and cardio exercises. The introduction of this equipment reflects the company’s commitment to providing effective fitness solutions and keeping pace with industry trends, ultimately enhancing member satisfaction and engagement.

• Increasing Health Awareness

The rising emphasis on health and wellness among consumers is creating significant opportunities in the fitness and recreational sports center market. As individuals become more conscious of the benefits of regular physical activity, many seek memberships in fitness centers to enhance their overall well-being. For instance, In August 2020, Planet Fitness unveiled a new virtual fitness platform, adapting to the changing landscape of fitness amid the pandemic. This innovative platform offered members a variety of online workouts, live classes, and training sessions accessible from the comfort of their homes. The introduction of the virtual platform was a strategic move to maintain engagement and provide value to members during unprecedented times, emphasizing convenience and community.

Restraints/Challenges

• High Operational Costs

High operational costs significantly hinder the fitness and recreational sports center market. Maintaining facilities incurs substantial expenses, including rent, utilities, equipment maintenance, and staff salaries. These costs create a barrier for new entrants, making it difficult for them to establish competitive pricing or comprehensive services. Existing centers also face profitability challenges, as rising operational expenses can squeeze margins, leading to potential service reductions or facility neglect. This financial strain may force centers to limit offerings, impacting customer satisfaction and retention. Consequently, high operational costs can stifle innovation and growth within the market, hindering overall development and competitiveness.

• Changing Consumer Preferences

Changing consumer preferences significantly hinder the fitness and recreational sports center market. As health and fitness trends evolve, there is a noticeable shift towards specialized offerings such as high-intensity interval training (HIIT), yoga, and wellness programs. Consumers increasingly seek personalized and varied workout experiences that cater to specific goals, such as weight loss, strength training, or mental wellness. Fitness centers that fail to adapt to these shifting demands risk alienating their existing clientele and losing potential members. This inability to innovate or diversify services can lead to decreased membership retention and overall market share, ultimately impacting revenue and long-term sustainability for these facilities.

This market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.

Fitness and Recreational Sports Centre Market Scope

The market is segmented on the basis of type, age group and end-user. The growth amongst these segments will help you analyze meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Type

• Gymnasiums
• Yoga
• Aerobic Dance
• Handball Sports
• Racquet Sports
• Skating
• Swimming
• Others

Age Group

• 35 and Younger
• 35-54
• 55 and Older

End-user

• Men
• Women

Fitness and Recreational Sports Centre Market Regional Analysis

The market is analyzed and market size insights and trends are provided by type, age group and end-user as referenced above.

The countries covered in the market report are U.S., Canada, Mexico in North America, Germany, Sweden, Poland, Denmark, Italy, U.K., France, Spain, Netherland, Belgium, Switzerland, Turkey, Russia, Rest of Europe in Europe, Japan, China, India, South Korea, New Zealand, Vietnam, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in Asia-Pacific (APAC), Brazil, Argentina, Rest of South America as a part of South America, U.A.E, Saudi Arabia, Oman, Qatar, Kuwait, South Africa, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA).

North America is expected to be the fitness and recreational sports centre market leader, driven by the highest number of gym members and gyms in the U.S. The region's growing health consciousness, coupled with a rising emphasis on wellness and physical fitness, fuels demand for fitness facilities. Additionally, innovative offerings and advanced training programs further enhance the attractiveness of these centres, solidifying North America's dominant position in the market.

Asia-Pacific is expected to score the highest CAGR in the fitness and recreational sports center market, driven by increasing health concerns among consumers. The growing middle-class population, coupled with rising female participation in health clubs, contributes significantly to this trend. Additionally, greater awareness of fitness benefits and an expanding range of fitness facilities are further fueling market growth in the region.

The country section of the report also provides individual market impacting factors and changes in market regulation that impact the current and future trends of the market. Data points such as down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.

Fitness and Recreational Sports Centre Market Share

The market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus related to market.

Fitness and Recreational Sports Centre Market Leaders Operating in the Market Are:

• 24 Hour Fitness USA, LLC (U.S.)
• GOLD'S GYM (U.S.)
• Planet Fitness Franchising, LLC (U.S.)
• Life Time, Inc. (U.S.)
• RSG Group (Germany)
• CrossFit, LLC (U.S.)
• Fitness First India Pvt Ltd (India)
• KONAMI (Japan)
• David Lloyd Leisure Ltd (U.K.)
• Town Sports International (U.S.)
• Fitness First (U.K.)
• Virgin Active (U.K.)

Latest Developments in Fitness and Recreational Sports Centre Market

• 2023년 4월 LeisureLink Partnership은 피트니스 애호가들의 접근성을 강화하는 ANGUSalive에 대한 흥미로운 확장을 발표했습니다. 이 협업을 통해 Shetland Recreational Trust의 MORE4life 프로그램 회원은 체육관 이용, 공공 수영, 피트니스 수업을 포함한 다양한 활동을 즐길 수 있습니다. 회원은 Aberdeen, Argyll and Bute, Borders, Highland, Moray, Orkney, Western Isles 전역에 위치한 다양한 레저 센터에서 추가 비용 없이 이러한 혜택을 이용할 수 있습니다.
• 2022년 12월, 링컨 대학교는 학생과 교직원의 건강과 체력을 증진하는 것을 목표로 Linc Wellness and Recreation Center and Studio와 파트너십을 맺었습니다. 이 협업은 캠퍼스에서 제공되는 웰빙 프로그램을 강화하여 다양한 레크리에이션 활동, 피트니스 수업 및 웰빙 리소스를 제공합니다. 이 이니셔티브는 지역 사회 내에서 건강한 라이프스타일을 육성하려는 대학의 헌신을 강조합니다.
• 2020년 8월, 24 Hour Fitness는 사모펀드 회사 AEA Investors에 인수되면서 상당한 변화를 겪었습니다. 이 인수는 회사가 브랜드를 되살리고 제공 서비스를 개선하고자 하는 데 있어 중요한 순간이었습니다. 새로운 경영진 하에서 24 Hour Fitness는 회원 경험과 시설 업그레이드에 중점을 두고 서비스를 개선하고 경쟁적인 피트니스 산업에서 영향력을 확대하고자 했습니다.
• 2020년 9월, Life Time Fitness도 사모펀드 Leonard Green & Partners에 인수되어 브랜드의 전략적 전환을 알렸습니다. 이 인수는 성장과 혁신을 위한 재정 자원을 활용하여 Life Time Fitness가 시설을 개선하고 웰빙 프로그램을 확장할 수 있도록 하는 것을 목표로 했습니다. 이 파트너십은 회원 참여와 프리미엄 서비스에 집중함으로써 회사가 진화하는 피트니스 환경에서 더 잘 경쟁할 수 있는 위치에 섰습니다.

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