Global Electric Mop Market – Industry Trends and Forecast to 2031

Electric Mop Market Analysis and Size

The global electric mop market has experienced significant growth in recent years, driven by factors such as increasing awareness about hygiene and cleanliness, technological advancements, and the convenience offered by electric mops compared to traditional mopping methods. The market is expected to continue growing as more consumers seek efficient and convenient cleaning solutions for their homes. Many electric mops now come with smart features such as app connectivity, voice control, and automatic cleaning modes, which appeal to tech-savvy consumers looking for innovative cleaning solutions. Another factor driving market growth is the increasing emphasis on sustainability and eco-friendliness. Many electric mops are designed to be more energy-efficient and use less water and cleaning solutions compared to traditional mops, which appeals to environmentally conscious consumers.  

The global electric mop market size was valued at USD 5.09 billion in 2023 and is projected to reach USD 20.06 billion by 2031, with a CAGR of 18.70% during the forecast period of 2024 to 2031. In addition to the market insights such as market value, growth rate, market segments, geographical coverage, market players, and market scenario, the market report curated by the Data Bridge Market Research team includes in-depth expert analysis, import/export analysis, pricing analysis, production consumption analysis, and consumer behaviour.

Report Scope and Market Segmentation

Market Definition

Electric mops are cleaning devices that use electricity to power their mopping functions. They are designed to make mopping floors easier and more efficient than traditional mop and bucket methods. Electric mops generally consist of a water tank, and a motorized cleaning head, and may include either disposable or reusable cleaning pads.

Electric Mop Market Dynamics

Drivers

• Increasing Awareness of Hygiene and Cleanliness  

The global focus on hygiene and cleanliness has intensified significantly due to the COVID-19 pandemic. Consumers are now more aware of the importance of maintaining clean living spaces to prevent the spread of germs and viruses. This heightened awareness has translated into increased demand for cleaning products and appliances that offer convenience and effectiveness. Electric mops are increasingly favored by consumers seeking efficient cleaning solutions that require minimal manual effort, thanks to their ability to deliver thorough cleaning. As people continue to prioritize hygiene, the demand for electric mops is expected to remain strong, driving market growth.        

• Urbanization and Changing Lifestyles  

Rapid urbanization and changing lifestyles have led to busier schedules for many individuals, leaving less time for household chores such as cleaning. As more people move to urban areas and adopt fast-paced lifestyles, the demand for time-saving and convenient cleaning solutions has increased. Electric mops offer a quick and efficient way to clean floors, allowing users to maintain clean living spaces without spending a lot of time and effort. The convenience of electric mops caters to the requirements of urban residents and busy individuals, driving the adoption of these devices. As urbanization continues and lifestyles evolve, the market for electric mops is expected to expand further.

Opportunities

• E-commerce and Online Retail for Mops   

E-commerce and online retail platforms offer a convenient and accessible way for consumers to browse and purchase products from the comfort of their homes. Manufacturers can leverage e-commerce channels to reach a wider audience beyond their traditional retail markets, including consumers in remote or underserved areas. In addition, e-commerce allows manufacturers to gather valuable data on consumer preferences and purchasing behavior, enabling them to tailor their marketing strategies and product offerings to better meet customer needs. As the popularity of online shopping continues to grow, e-commerce presents a significant opportunity for manufacturers to capitalize on the expanding digital marketplace.       

• Focus on Health and Wellness

The growing emphasis on health and wellness, with consumers increasingly seeking products and services contributes to a healthier and hygienic lifestyle. Electric mops can be positioned as an integral part of a healthy and hygienic living environment, appealing to consumers who prioritize cleanliness and well-being. By highlighting the benefits of using electric mops, such as the removal of dirt, dust, and allergens from floors, manufacturers can appeal to health-conscious consumers looking to improve the cleanliness of their homes. By aligning with the health and wellness trend, manufacturers can differentiate their products in the market and attract consumers seeking products that contribute to a healthier lifestyle.

Restraints/Challenges

• Limited Battery Life

Electric mops may need frequent recharging or battery replacement, depending on their models which can interrupt the cleaning process and cause downtime. This limitation is particularly noticeable in larger homes or spaces where continuous cleaning is desired. Manufacturers are addressing this issue by developing electric mops with longer battery life and faster charging capabilities. In addition, some models feature removable batteries, allowing users to swap out batteries for uninterrupted cleaning sessions easily. Despite these advancements, battery life remains a consideration for consumers when choosing an electric mop, which can be a challenge for the market.                           

• Limited Effectiveness on Tough Stains     

While electric mops excel at regular maintenance cleaning, they may struggle with tough stains or heavily soiled areas. The cleaning performance of electric mops can vary depending on factors such as the type of flooring and the cleaning solution used. In some cases, users may need to pre-clean tough stains manually before using an electric mop for optimal results. Electric mops may not always deliver the same level of cleaning effectiveness as manual scrubbing for tough stains, challenging the market growth.

This market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.

Recent Development

• In January 2024, Narwal, known for its innovative high-end home robotics, announced the upcoming launch of three new floor cleaners at CES 2024. These additions to their intelligent home cleaning range include the Narwal Freo X Ultra and Narwal Freo X Plus, which are promoted as the most advanced and quiet vacuum mops, along with the versatile upright Narwal S10 Pro
• In September 2021, iRobot released the newest iRobot Roomba J7, which combines both vacuuming and mopping functionalities in one machine. The Roomba J7 features a self-retracting mop that lifts out of the way when approaching carpets, ensuring efficient cleaning only where needed. This advancement represents a significant step in the evolution of automated cleaning technology, offering users a more convenient and effective way to maintain their homes

Electric Mop Market Scope

The market is segmented on the basis of mop type, product type, connectivity, application, and distribution channel. The growth amongst these segments will help you analyze meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Mop Type

• Flat Type
• Spiral Type
• Others

Product Type

• Steam Mop
• Spray Mop

Connectivity

• Wired
• Cordless

Application

• Residential
• Commercial

Distribution Channel

• Online
• Offline

Electric Mop Market Regional Analysis/Insights

The market is analyzed and market size insights and trends are provided by country, mop type, product type, connectivity, application, and distribution channel as referenced above.

The countries covered in the market report are U.S., Canada, and Mexico in North America, Germany, Sweden, Poland, Denmark, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, Rest of Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific, Saudi Arabia, U.A.E., South Africa, Egypt, Israel, Rest of Middle East and Africa, Brazil, Argentina, and Rest of South America.

North America is expected to dominate due to the growing demand for commercial cleaning services, particularly in Canada and the U.S., coupled with rising investments in floor cleaning equipment, which are key drivers of market growth anticipated throughout the forecast period.

The Asia-Pacific is expected to experience rapid growth in the market due to consumer preferences for value-added spending, product innovation, and a rising demand for innovative cleaning products. The region's increasing focus on cleanliness and hygiene is also expected to drive market growth.

The country section of the report also provides individual market impacting factors and changes in market regulation that impact the current and future trends of the market. Data points such as down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.

Competitive Landscape and Electric Mop Market Share Analysis

The market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus related to the market.

Some of the major players operating in the market are:

• BLACK+DECKER (U.S.)
• Haier lnc. (China)
• HAAN Corporation (Canada)
• BISSELL (U.S.)
• TTK Prestige Ltd (India)
• Tennant Company (U.S.)
• Myelicto (U.S.)
• Procter & Gamble (U.S.)
• ECOVACS (China)
• Shinil Industrial Co., Ltd. (South Korea)
• L.G. Electronics (South Korea)
• iRobot Corporation (U.S.)
• Proscenic (China)
• SAMSUNG (South Korea)
• Neato Robotics, Inc., (U.S.)
• Matsutek Co. Ltd. (Taiwan)
• SharkNinja Operating LLC (U.S.)
• bObsweep (Canada)
• Taurus Group (Spain)
• Miele & Cie. KG (Germany)
• AB Electrolux (Sweden)

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